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I’m Jen Hansard, mom of two, ultra runner and lover of green smoothies, coffee & tacos. I took my family's health into my own hands while broke and without health insurance...and have helped 1 million+ other families along the way.

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Eating healthy on a budget: How to thrive when money is tight

Eating healthy on a budget can be a challenge. We all know healthy food can cost some serious green…and I’m not talking kale.

After all, I’ve been there myself.  In 2011, my family hit a rough patch. We were struggling. Healthy eating became a serious financial hurdle— and we relied on WIC checks from the government to help us afford healthy food for our kids.

Eating Healthy on a Budget | SimpleGreenSmoothies.com
With the WIC program, we’d get a $6 a week voucher for fresh produce. We’d spend it on spinach, bananas and mangos. But we wanted even more goodness for our smoothies— like chia seeds, almond butter and coconut oil, which weren’t part of the WIC program.

We’d buy these specialty items online or we’d drive 3 hours to the nearest Trader Joe’s and stock up like crazy to compensate for the gas. #truestory

There’s no doubt about it— we struggled to get healthy foods on a limited budget. But it forced us to get creative, and we did the best we could for that season of our life.

We stopped eating out.
We bought “new” furniture on Craigslist.
I stopped going to Target. 
We made crafts out of recyclable trash.
We ate lots of meals with friends.
We rode our bikes to save gas money.
I shopped at garage sales + thrift shops.
Family & friends sent us money.
We simplified.
We embraced the good stuff.
We made it work.

If Thrive Market been around back then, it would have been a game changer.

Thrive Market is on a mission to make eating healthy on a budget easy and affordable for everyone. Even for mom’s on WIC. Their online marketplace has over 4,000+ popular organic, GMO-free products at around 40% below traditional prices. It’s crazy… in a really good way.

I also love the fact that they’ve done the “healthy research” for you— and only carry non-GMO products that have been ethically sourced. They’ve already done the work for you. No more label reading for 20 minutes in the supermarket. Just shop, buy, and wholesome products will be shipped to your door in a few days.

Thrive is more than a supermarket site— it’s a movement.  For every member that signs up, Thrive gifts a membership to a low-income family, schoolteacher, veteran or student. Can we get a “kale yeah!”?

Bottom line: Thrive is passionate about helping people create healthier lifestyles without driving themselves crazy with costs or confusing recipes. I couldn’t agree more with that— and it’s exactly what we’re doing with green smoothies!! Right now,

I’d love for you to get in on this money-saving, healthy goodness. That’s why I want to let you know that for a limited time, Thrive is offering an extra 25% off your first order + free shipping! Stock up on all your staples while doing good for the world, and save some serious green in the process.

Eating healthy on a budget IS possible—it just takes a little creativity!


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  1. Kristin

    June 4th, 2015 at 9:12 am

    I’m excited about eating healthy- for good!

  2. Anna

    June 4th, 2015 at 9:13 am

    I’ve heard about Thrive from other folks and I’m excited to check it out. I love finding ways to save $ while continuing to live healthy. Thank you!

  3. Mary Anne

    June 4th, 2015 at 9:14 am

    What a wonderful mission! Thank you for bringing Thrive to my attention.

  4. Dawn Walbeck

    June 4th, 2015 at 9:14 am

    I am most excited about being able to have healthy, real foods at my home. I live in a smaller community and “real” food is hard to come by. Thanks for allowing my family to have the same opportunity to eat like those in the big cities.


  5. Martha

    June 4th, 2015 at 9:16 am

    Honestly, I haven’t been able to do a 30-day green smoothie challenge, yet, because I couldn’t afford it. I follow you, though. And I incorporate new healthy elements into my eating, and I try to get my family to do so, too. So, I’m looking forward to investigating Thrive as a “no homework” place to buy good, good foods! Thanks!!!

  6. Tiffany

    June 4th, 2015 at 9:16 am

    I’m excited about a convenient, affordable and healthy shopping option!

  7. Terri Gossage

    June 4th, 2015 at 9:17 am

    I am most excited about trying some of the healthy products that I wouldn’t normally get to try. Like some of the Superfoods to add to my smoothies!

  8. Jessica louis

    June 4th, 2015 at 9:20 am

    I’m extremely excited because living in a Caribbean household we tend a very unhealthy being that I eat unhealthy I struggle with weight problems at a very young age so I’m excited finally experience a better way of eating I hope I win this contest

  9. Sarah

    June 4th, 2015 at 9:22 am

    I’m excited about new healthy food options! Looking forward to checking out Thrive!

  10. Kristin

    June 4th, 2015 at 9:22 am

    Excited about so many things with Thrive! Products that are organic, ethically sourced, and non-GMO – how great to have all of that in one place. The selection and prices look fantastic. Thanks for the amazing opportunity!

  11. Kimberly

    June 4th, 2015 at 9:24 am

    I’ve heard great things about Thrive and am excited to check it out! Thanks for sharing!

  12. Tracy

    June 4th, 2015 at 9:24 am

    It’s great to get all these products in one place!

  13. Dominique

    June 4th, 2015 at 9:27 am

    I’m excited about a healthy and affordable supermarket option! Thanks!

  14. Charity

    June 4th, 2015 at 9:27 am

    One of my favorite things about Trader Joe’s is not having to pick through 10 different kinds of peanut butter to find the one that only contains peanuts and isn’t absurdly expensive (typical grocery store experience). Excited to have this resource at my fingertips, especially as we have a house-swap coming up in a tiny town that doesn’t even have a grocery store!

  15. Courtney

    June 4th, 2015 at 9:28 am

    I’m excited to try some new things through Thrive! And the fact that they do all the label reading for you is magical.

  16. Ruth

    June 4th, 2015 at 9:31 am

    Excited to learn more about Thrive. Eating healthy on a budget is challenging. Thank you!

  17. Valerie

    June 4th, 2015 at 9:32 am

    It’s awesome to discover new ways to save money while living healthy. That’s the best of both worlds!

  18. nancy

    June 4th, 2015 at 9:33 am

    having great healthy foods delivered to ME!

  19. Shantelle

    June 4th, 2015 at 9:35 am

    helping my family eat healthier and making it easier to do so!

  20. Darlene

    June 4th, 2015 at 9:38 am

    Excited to check Thrive out! Save money and have healthy choices.

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