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Hey there! I’m Jen Hansard, mom of two, ultra runner and lover of green smoothies, coffee & tacos. I took my family's health into my own hands while broke and without health insurance...and have helped 1 million+ other families along the way.

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Eating healthy on a budget: How to thrive when money is tight

Eating healthy on a budget can be a challenge. We all know healthy food can cost some serious green…and I’m not talking kale.

After all, I’ve been there myself.  In 2011, my family hit a rough patch. We were struggling. Healthy eating became a serious financial hurdle— and we relied on WIC checks from the government to help us afford healthy food for our kids.

Eating Healthy on a Budget | SimpleGreenSmoothies.com
With the WIC program, we’d get a $6 a week voucher for fresh produce. We’d spend it on spinach, bananas and mangos. But we wanted even more goodness for our smoothies— like chia seeds, almond butter and coconut oil, which weren’t part of the WIC program.

We’d buy these specialty items online or we’d drive 3 hours to the nearest Trader Joe’s and stock up like crazy to compensate for the gas. #truestory

There’s no doubt about it— we struggled to get healthy foods on a limited budget. But it forced us to get creative, and we did the best we could for that season of our life.

We stopped eating out.
We bought “new” furniture on Craigslist.
I stopped going to Target. 
We made crafts out of recyclable trash.
We ate lots of meals with friends.
We rode our bikes to save gas money.
I shopped at garage sales + thrift shops.
Family & friends sent us money.
We simplified.
We embraced the good stuff.
We made it work.


If Thrive Market been around back then, it would have been a game changer.


Thrive Market is on a mission to make eating healthy on a budget easy and affordable for everyone. Even for mom’s on WIC. Their online marketplace has over 4,000+ popular organic, GMO-free products at around 40% below traditional prices. It’s crazy… in a really good way.

I also love the fact that they’ve done the “healthy research” for you— and only carry non-GMO products that have been ethically sourced. They’ve already done the work for you. No more label reading for 20 minutes in the supermarket. Just shop, buy, and wholesome products will be shipped to your door in a few days.

Thrive is more than a supermarket site— it’s a movement.  For every member that signs up, Thrive gifts a membership to a low-income family, schoolteacher, veteran or student. Can we get a “kale yeah!”?

Bottom line: Thrive is passionate about helping people create healthier lifestyles without driving themselves crazy with costs or confusing recipes. I couldn’t agree more with that— and it’s exactly what we’re doing with green smoothies!! Right now,

I’d love for you to get in on this money-saving, healthy goodness. That’s why I want to let you know that for a limited time, Thrive is offering an extra 25% off your first order + free shipping! Stock up on all your staples while doing good for the world, and save some serious green in the process.

Eating healthy on a budget IS possible—it just takes a little creativity!

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  1. Mollie

    June 11th, 2015 at 5:32 pm

    I started my get healthy journey a couple years ago thinking that lean cuisines and protein bars were what would keep me nourished and in budget. I’ve come a long way since then and it’s companies like thrive that promote real and accessible food to get me to see what I’ve been missing out on.

  2. Mary Clare

    June 11th, 2015 at 5:32 pm

    I’m most excited to stock my cabinets and provide clean food for my family without worrying about the cost!

  3. Charlotte Vanier Perras

    June 11th, 2015 at 5:34 pm

    I’m excited to discover new healthy products and be able to shop quality food and also help a family in need at the same time!

  4. Genevieve

    June 11th, 2015 at 5:35 pm

    Very excited to start shopping with thrive! As a college student on a tight budget, it’s tough to buy healthy, locally sourced foods. My college town does have great farmers markets but it really adds up! I love how quick and convenient thrive is 🙂

  5. Candice Guevara

    June 11th, 2015 at 5:35 pm

    As we all know- America is on a health rise to cleanliness, eating wholesome, organic and true to their name products and ingredients. It’s hard to trust certain brands/companies, because let’s face it- they don’t always tell the truth. I’ve tried my best to be an inspiration to my family who has lived their life eating so unhealthy simply because of them being ignorant of what REAL ingredients are actually out there. THRIVE is something so trustworthy, and something I feel like could revolutionize not only my families health lives but their daily lives as a whole. Regardless of who wins, thank you THRIVE for trying to make this nation, and in turn this world, a better place!

  6. Kyta

    June 11th, 2015 at 5:36 pm

    Being unemployed is already hard. Not being able to buy healthy foods and/or eat as healthy as I’d like has cause me to go back to unhealthy eating habits. I was a vegetarian for 3 years prior to losing my job. It’s become super hard to afford veggies. This would really help me.

  7. Sam

    June 11th, 2015 at 5:37 pm

    Real honest products is what I’m most excited about.

  8. Cassidy

    June 11th, 2015 at 5:41 pm

    Real food that you do not have to question and feel good about eating! Non GMO

  9. Imon

    June 11th, 2015 at 5:44 pm

    Anything that can keep me on the right track of bring healthy I’m here for it.

  10. Gabby

    June 11th, 2015 at 5:46 pm

    My family struggles a lot, financially. Sometimes it’s like we’re in the promise land and other times it’s like we’re in famine. Thank God, we’re making it through. I’m very excited about Thrive because as a teenage plant based eater, it’s very hard to buy the healthy food I need. Everything is expensive and that’s a problem when you don’t have money to spend. With Thrive, I will be able to afford any of the healthy foods I need. I’m just so grateful and thankful for this opportunity. Thank you so much!!! Xo

  11. Laura

    June 11th, 2015 at 5:57 pm

    Excited to shop for healthy foods for less.

  12. melissa

    June 11th, 2015 at 5:59 pm

    As a teacher I’m always on the go..super hard to keep on track and stay healthy. I started following simple green smoothies and it surely had helped a lot. I’m part of a middle class family with my mother and I and we struggle to make ends meet. This would be a great benefit.

  13. Carynza

    June 11th, 2015 at 6:04 pm

    I am most excited about the affordability of Thrive’s products! The fact that I will be able to get non-gmo, organic, and fresh food is wonderful. Living in America, where everywhere you look is a fast food restaurant, promoting everything other than health, it will be nice to have a place that actually cares about my health. Thank you!

  14. Helen

    June 11th, 2015 at 6:07 pm

    I’m excited that Thrive will make it both convenient and affordable for everyone to buy healthy foods!

  15. Carren

    June 11th, 2015 at 6:08 pm

    I am excited to be able to afford healthy food that my kids actually want and need, to nourish their minds, bodies, and souls. Thank you, so much.

  16. Marileyn

    June 11th, 2015 at 6:10 pm

    I’m excited to try new brands I didn’t try before because of the price. I just did some research about Thrive market and I think it’s fantastic for a new organic mom like me!

  17. Angie

    June 11th, 2015 at 6:16 pm

    Can’t wait to try out Thrive!!

  18. Carren

    June 11th, 2015 at 6:17 pm

    I am excited to be able to afford healthy food that my kids actually want and need, to nourish their minds, bodies, and souls. Thank you, so much.

    I put the wrong email last time, oops! 🙂 This is my correct one.

  19. Sue

    June 11th, 2015 at 6:18 pm

    Wow, what a great concept. I love this idea. All of the items that they offer, deliver and the prices. Excellent.
    Thank you so much for sharing this with us.

  20. Greta

    June 11th, 2015 at 6:33 pm

    Sounds like an awesome website, I will have to give it a shot!

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