Eating healthy on a budget

Eating healthy on a budget can be a challenge. We all know healthy food can cost some serious green…and I’m not talking kale.

After all, I’ve been there myself. In 2011, my family hit a rough patch. We were struggling. Healthy eating became a serious financial hurdle— and we relied on WIC checks from the government to help us afford healthy food for our kids.

With the WIC program, we’d get a $6 a week voucher for fresh produce. We’d spend it on spinach, bananas and mangos. But we wanted even more goodness for our smoothies— like chia seeds, almond butter and coconut oil, which weren’t part of the WIC program.

We’d buy these specialty items online or we’d drive 3 hours to the nearest Trader Joe’s and stock up like crazy to compensate for the gas. #truestory

There’s no doubt about it— we struggled to get healthy foods on a limited budget. But it forced us to get creative, and we did the best we could for that season of our life.

We stopped eating out.
We bought “new” furniture on Craigslist.
I stopped going to Target. 
We made crafts out of recyclable trash.
We ate lots of meals with friends.
We rode our bikes to save gas money.
I shopped at garage sales + thrift shops.
Family & friends sent us money.
We simplified.
We embraced the good stuff.
We made it work.

If Thrive Market been around back then, it would have been a game changer.

Thrive Market is on a mission to make eating healthy on a budget easy and affordable for everyone. Even for mom’s on WIC. Their online marketplace has over 4,000+ popular organic, GMO-free products at around 40% below traditional prices. It’s crazy… in a really good way.

I also love the fact that they’ve done the “healthy research” for you— and only carry non-GMO products that have been ethically sourced. They’ve already done the work for you. No more label reading for 20 minutes in the supermarket. Just shop, buy, and wholesome products will be shipped to your door in a few days.

Thrive is more than a supermarket site— it’s a movement. For every member that signs up, Thrive gifts a membership to a low-income family, schoolteacher, veteran or student. Can we get a “kale yeah!”?

Bottom line: Thrive is passionate about helping people create healthier lifestyles without driving themselves crazy with costs or confusing recipes. I couldn’t agree more with that— and it’s exactly what we’re doing with green smoothies!! Right now,

I’d love for you to get in on this money-saving, healthy goodness. That’s why I want to let you know that for a limited time, Thrive is offering an extra 25% off your first order + free shipping! Stock up on all your staples while doing good for the world, and save some serious green in the process.

Eating healthy on a budget IS possible—it just takes a little creativity!

Tags:    /   Categories: Cooking Tips, Plant-Based Diet 

By: Jen Hansard | Updated: 5.8.2017 | COMMENTS: 577


Leave a Reply

Your email address will not be published. Required fields are marked *

  1. Selina says:

    As a long-time student (for about 10 years now, embarrased to admit it), I’ve always been low on money. I live with my parents, but the rule here is that If you want to have something else for dinner than mom’s cooking, you pay for it yourself and since I don’t really like the staple food here -cooked potatoes, over-cooked veggies and Some sort of meat- I had to buy my own dinner. Only fair, right?

    But as broke student, it’s hard sometimes. It made very creative in finding ways to eat cheap. Meal-prep, smoothie-prep and buy fresh produce at the local farmer’s market. The freezer is my biggest friend nowadays and it’s full of greens and other fresh and healthy goods!

    Only thing I want to say is, that if I can manage to eat healthy and whole foods on a very tight budget, I think everyone can, just get inspired and Creative!

  2. Pam says:

    I live in Canada and am disappointed that Thrive does not currently ship to Canada. Thanks for the information and in my perfect idea of a world, finances should never be a barrier when eating healthy.
    I try to have a green smoothie each morning, and find it an excellent way to clean out my fridge & freezer. Your website helps me to enjoy each smoothie since my want to get as much goodness in usually does not taste very delicious. Thanks!

  3. Andrea Johnson says:

    I am a 52 yo soon to be grandmother. My husband is a year away from retirement. My boys grew up when I was at my sickest with autoimmune myasthenia gravis. I have improved from that point and they know me as a health nut now. I have loved SGS, and always look to preserve energy for activities I will enjoy, like my upcoming granddaughter! Using Thrive Market would be wonderful to get everything I need delivered to my door. Hubby’s a teacher/coach at a rural high school. Far away from a Trader Joe’s or the like.

  4. Soph says:

    We’ve been working hard at kicking debt from student loans for over ten years but we aim to eat healthy. It’s a hard line to walk with good knowledge and four robust appetites! Am excited to learn about thrive and to give it a try- would be way easier to cost out online than in a grocery store and stick to our budget! Thanks for the opportunity!

  5. Jackie says:

    I’m excited to see the benefits of a healthier lifestyle!

  6. Ashley says:

    I hope to find more affordable ways to keep eating healthy!

  7. Alicia says:

    I am most excited about having all of the product readily available and not have to go searching through the grocery store or travel to a Trader Joes!

  8. Alicia says:

    I find it sad that eating healthy is so expensive. I totally understand where the increase in cost comes from, but people shouldn’t have to struggle to afford healthy food for their families. We have been gradually eating more and more healthy (my husband is not a fan of the grocery shopping experience, but he amuses me 😉 ) and I just cannot get over the increase in the grocery bill. To me, it’s 100% worth it but I can see why it does not work for a lot of people in the US. I am a nurse and trying to promote a healthy lifestyle is difficult when you know that your Patients can barely afford to leave their houses. I hope someday a healthier lifestyle can suit the majority of people instead of the opposite. PS I just recently came across your website and I am in love. I finally can successfully make and drink a green smoothie! -Alicia

  9. sallythomsen says:

    Hi I’m a retired wife, mom & grandma, with a cat & dog. Unable to work because of back problems. I try to walk my dog a few times a week, it hurts my back, but I try. I want to exercise & stretch more to get healthy. I’m excited to get started with some learning about healthy and affordable living. We coupon, but it’s not enough to get by. when my husband and I have medical bills. I want to enjoy life with others again, and become a better helper to my husband in saving with our bills, by proving to him we can enjoy foods & life on a budget! We have a new Walmart that is very close, I could almost walk to. Thanks, I’m excited to hear from you! 🙂

  10. Lisa says:

    Most excited to learn more about affordable healthy living. Single family income of 4 and need help.

  11. Ruth says:

    I’m most excited to use a service gifts a membership to a low-income family, schoolteacher, veteran or student when we purchase memberships!! SO amazing!!! Even if I don’t win, I will still buy a membership to support the cause!

  12. Vanessa says:

    Great article and site! We have the SGS often, the kids and I love them. Fabulous pictures by the way!

  13. sade says:

    I am on a journey to begin eating healthier and have overall wellness. this website will help a lot because im a struggling college student. im judt excited now

  14. LaKesha says:

    I also had no idea this site exist! Working a different schedule each week (2nd/3rd shift) is hard on the diet. Healthy eating has been extremely difficult to maintain. I look forward to finding products that work with my budget and schedule.

  15. Tiffany says:

    I have a new job which keeps me at a desk. I really need to focus on choosing the right foods and planning because if I do not, I will eat the unlimited frozen pizzas they have for us here and that’s no bueno. Need to be healthy, happy and fit for my son! Hook me up!

  16. Laura says:

    Wow, count me as another who had no idea this site existed. I am so excited to do some shopping tonight. thanks!

  17. Mari says:

    This is the first I have heard of Thrive. I’m so excited for this. I can finally find and afford healthy foods for ALL of my family. So excited!!!

  18. Rachel says:

    Oh my goodness! I had no idea about this website!! This is truly a Godsend…I am so excited! This will save me time, time, time trying to run to different stores to get what I need!! THANK YOU!

  19. Jan S. says:

    I am already a member of Thrive and it’s a great moneysaver. And so easy to shop — sent right to your door. I bought my regular vitamins that I take for more than 50% off what I normally pay at other stores. A lot of really good prices and a selection that gets bigger each month.

  20. Michele says:

    I am a single mom of two boys, 21 and 16. It is hard to get all healthy foods on my budget. This would help me a great deal as I work full time. I would like us all to eat healthier!

  21. jessi says:

    oh, this is amazing!! we are all about clean eating, but are a family of six on a single income salary. last fall two family members had to take their clean eating even further with the GAPS diet because of some deep rooted health issues. this would be a life saver!!!!

    i am totally going to investigate *thrive* right now!! thank you!!

  22. Alisa says:

    I am constantly trying to make healthy choices without breaking the bank. This would give me and my family the opportunity to do exactly that!

  23. Manuela says:

    I’m on a tight student budget and this is a great opportunity to be healthy while saving money. Such a great concept 🙂

  24. Kristen says:

    I have Celiac’s disease, and shopping to eat clean can be expensive in my area (particularly if I want to splurge on GF products). I’m really excited to try Thrive! Thank you so much!

  25. Amy says:

    Saving $$!! Feeding my gluten free daughter!

  26. Andrea says:

    I’m excited about providing better food for six kids!

  27. Viviana says:

    I would live this!!!!! So many things I need to buy!!! Such a great idea how exciting 🙂

  28. Carla says:

    I’m excited about finding ways to make healthy living more affordable!

  29. Remi Odunlami says:

    I’m excited about thrive market because it stocks healthy produce, home goods and personal hygienic products that are affordable and accessible. I’m also pleased that thrive has an initiative which affords families with low income a free membership. That’s a very kind gesture.Good looking out guys.

  30. Alex says:

    I am looking forward to seeing what I can do to Thrive.

  31. Veronica says:

    I’m just starting to change eating habits for me and my family. I’m excited to look into this process.

  32. Maggie says:

    I am so happy I found this website. I am looking forward to shopping here. Food is so expensive, but I try my best to feed my family and myself healthy wholesome meals. I have a lot of respect for clean, natural (the way nature intended)food. Food that God made not man/machine made.

  33. Laura says:

    Healthy affordable food I’m in!!

  34. Carmelita says:

    I excited about buying healthy food and having it delivered to me.

  35. Christine says:

    I’m excited to save money on some staples.

  36. Rebecca A says:

    Definitely looking forward to being healthy while saving money!

  37. Deb says:

    Love that I can thoughtfully chose options from home and mailed directly to me!

  38. Alex says:

    Excited about the give away and this company ! I’m most excited they offer healthy products that are safe to consume or use without unnecessary/ unhealthy additives and especially non GMO! It’s great to promote what you believe in and only sell products to your standards

  39. Amanda says:

    What a great concept. I’m most looking forward to the savings!

  40. Amy says:

    We will be moving into the country which is a bit of distance from a major town. Having my items delivered to me is going to be a lifesaver. I won’t have to pack up the kids, drive a distance and deal with busy, over packed weekend shoppers anymore. This is going to be great!

  41. Greta says:

    Sounds like an awesome website, I will have to give it a shot!

  42. Sue says:

    Wow, what a great concept. I love this idea. All of the items that they offer, deliver and the prices. Excellent.
    Thank you so much for sharing this with us.

  43. Carren says:

    I am excited to be able to afford healthy food that my kids actually want and need, to nourish their minds, bodies, and souls. Thank you, so much.

    I put the wrong email last time, oops! 🙂 This is my correct one.

  44. Angie says:

    Can’t wait to try out Thrive!!

  45. Marileyn says:

    I’m excited to try new brands I didn’t try before because of the price. I just did some research about Thrive market and I think it’s fantastic for a new organic mom like me!

  46. Carren says:

    I am excited to be able to afford healthy food that my kids actually want and need, to nourish their minds, bodies, and souls. Thank you, so much.

  47. Helen says:

    I’m excited that Thrive will make it both convenient and affordable for everyone to buy healthy foods!

  48. Carynza says:

    I am most excited about the affordability of Thrive’s products! The fact that I will be able to get non-gmo, organic, and fresh food is wonderful. Living in America, where everywhere you look is a fast food restaurant, promoting everything other than health, it will be nice to have a place that actually cares about my health. Thank you!

  49. melissa says:

    As a teacher I’m always on the go..super hard to keep on track and stay healthy. I started following simple green smoothies and it surely had helped a lot. I’m part of a middle class family with my mother and I and we struggle to make ends meet. This would be a great benefit.

  50. Laura says:

    Excited to shop for healthy foods for less.

  51. Gabby says:

    My family struggles a lot, financially. Sometimes it’s like we’re in the promise land and other times it’s like we’re in famine. Thank God, we’re making it through. I’m very excited about Thrive because as a teenage plant based eater, it’s very hard to buy the healthy food I need. Everything is expensive and that’s a problem when you don’t have money to spend. With Thrive, I will be able to afford any of the healthy foods I need. I’m just so grateful and thankful for this opportunity. Thank you so much!!! Xo

  52. Imon says:

    Anything that can keep me on the right track of bring healthy I’m here for it.

  53. Cassidy says:

    Real food that you do not have to question and feel good about eating! Non GMO

  54. Sam says:

    Real honest products is what I’m most excited about.

  55. Kyta says:

    Being unemployed is already hard. Not being able to buy healthy foods and/or eat as healthy as I’d like has cause me to go back to unhealthy eating habits. I was a vegetarian for 3 years prior to losing my job. It’s become super hard to afford veggies. This would really help me.

  56. Candice Guevara says:

    As we all know- America is on a health rise to cleanliness, eating wholesome, organic and true to their name products and ingredients. It’s hard to trust certain brands/companies, because let’s face it- they don’t always tell the truth. I’ve tried my best to be an inspiration to my family who has lived their life eating so unhealthy simply because of them being ignorant of what REAL ingredients are actually out there. THRIVE is something so trustworthy, and something I feel like could revolutionize not only my families health lives but their daily lives as a whole. Regardless of who wins, thank you THRIVE for trying to make this nation, and in turn this world, a better place!

  57. Genevieve says:

    Very excited to start shopping with thrive! As a college student on a tight budget, it’s tough to buy healthy, locally sourced foods. My college town does have great farmers markets but it really adds up! I love how quick and convenient thrive is 🙂

  58. Charlotte Vanier Perras says:

    I’m excited to discover new healthy products and be able to shop quality food and also help a family in need at the same time!

  59. Mary Clare says:

    I’m most excited to stock my cabinets and provide clean food for my family without worrying about the cost!

  60. Mollie says:

    I started my get healthy journey a couple years ago thinking that lean cuisines and protein bars were what would keep me nourished and in budget. I’ve come a long way since then and it’s companies like thrive that promote real and accessible food to get me to see what I’ve been missing out on.

  61. Elizabeth says:

    Wholesome, clean food at better prices!
    (We no longer live near a trader joe’s and miss it terribly! ) Can’t wait to try Thrive!

  62. Yana says:

    Hi! I am excited to see a movement to make organic wholesome food affordable for the regular people.

  63. Chad says:

    Thrive is an amazing online store that offers amazing products at ever better prices. You can find practically any ingredient your looking for on Thrive! I can’t wait to see what the future holds for you guys!!!!

  64. Kristen says:

    I’m most excited to be able to shop with convenience through Thrive and be able to purchase all the healthy foods I love!

  65. Cassandra Griffo says:

    Excited for great quality ingredients !!

  66. Tiffany says:

    Growing up in the bay area, I had easy access to many types of affordable, healthy food. Now in the northeast, I miss that affordability and accessibility – having that delivered straight to my door (at prices I can handle) sounds wonderful!

  67. Gretal Cromwell says:

    Our bodies and our health are a gift. Our family strives to treasure and nourish that gift with healthy food.

  68. Carolina says:

    The fact that non-GMO, organic and pesticide free produce, snack and even beauty products are delivered to your door is the most exciting thing about this new virtual market called Thrive Market. It is so important to try and eat wholesome and nutrient dense foods more than ever now that we have more information regarding diseases concerning foods that aren’t organic.

    great site!!

  69. Caprice says:

    Anything that allows me to provide wholesome, healthy food products at an affordable price–makes me excited! And they’re GMO free… what’s not to like!!

  70. Nicole g says:

    Looking forward to having a more affordable alternative to Amazon service, especially for quality items.

  71. Laura says:

    I’m excited to easily find cruelty free products at an affordable price!!

  72. Carla says:

    Wow! I had no idea that this service was even available. I have been transitioning to plant-based for quite some time. After losing my job last year (which was about 70% of my income), it has been a struggle to keep the necessary produce stocked. I love the fact they offer organic non-GMO food.

  73. Bonnie says:

    It’s a great resource for those of us who are on a tight budget! Single mom of a highly allergic child mean s whole foods come first for survival!

  74. Alexandra says:

    An easy way to find healthy alternatives!

1 4 5 6
the latest recipes

These are the go-to books, smoothie swag and guides for making tasty green smoothies and plant-powered meals.

Helpful Wellness Products
The BEST Green Smoothie Ever?

Yep! The #1 rated green smoothie recipe according to Google & our rawkstar community is this green gem! Kids, adults, dogs, chickens, and grandparents have all taste tested it and agree: it's the best.

Top 7 green smoothie recipes ever!
Let us know what you think!
autumn flavors
Artboard 3

Discover exactly how to eat to lose weight, gain energy + boost your immune system, naturally.

For 21 days, you'll embrace an autumn-inspired  plant-based whole foods diet packed with smoothies, hearty snacks and soul-comforting meals. This is unlike any other cleanse out there— and that's why you get lasting results!


I lost 10 pounds over the 21 days and I was never hungry! —Carrie Eichens