Created by Jen

Rawk the Year

Meal Planner

5.0 · 67 reviews

Enjoy a new plant-based meal plan every week, with high-fiber recipes that keep you full, satisfied, and getting results naturally. Dinner’s decided all week, groceries are one tap away, and you’ll get daily smoothie ideas, 750+ ad-free recipes, live coaching calls, and a community of women cheering you on.

You’re never alone with Rawk the Year

Your whole week, planned in minutes

Every Thursday a new week lands in your planner — smoothies, snacks and dinners already decided. Swap anything you like, and the grocery list keeps up.

Green smoothie on table with avocado from the 21-day cleanse detox.

Step 1

Your plan shows up

The 5 p.m. panic that ends in takeout is over. Every meal is decided before the week starts, so you eat what gets results — not whatever is fastest.

Detox salad from the 21-day cleanse recipes.

Step 2

Make it yours in seconds

One dinner, not three. Swap anything your family won’t touch in a click, so you stay on plan without cooking a second meal every night.

plant-based pizza recipe from the 21-day cleanse.

Step 3

Shop once, done

One trip, one list, nothing wilting in the drawer. You stop buying food you never use, and the week you planned is the week you actually eat.

The Sunday prep guide printed out on a kitchen counter

Step 4

Prep once on Sunday

An hour on Sunday and weeknights look after themselves. When the food is ready, “I’ll start again Monday” never gets its chance.

recipes in

Runner's World
Prevention
The Oprah Magazine
Cosmopolitan
NBC News

You don’t need more willpower.
You need a rawkstar crew.

How many times have you started strong and quietly fizzled by week three? That was never a willpower problem — you were doing it alone, on top of everything else you carry. And inside, it’s one calm place to focus on eating better — no ads, no endless scrolling, no decisions left to make at 5 p.m.

Live challenges

Salad, soup, hydration, a 5-day mini reset. Short, doable, with prizes — a lot easier to stick to than “being good”.

A private community

Real women in every season of life, swapping honest tips and celebrating each other’s wins.

Live coaching calls

Welcome calls, Sip + Chats, sleep workshops. Real guidance for week two, when the chip craving comes in hot.

Seasonal resets, discounted

Members get my 21-Day Cleanse programs for $79 instead of $388 — a fresh start four times a year.

“Rawk the Year provides the accountability and support I need to curb cravings and keep making healthy choices.”
— Jennifer Alexander

Over 5,000 women
have joined Rawk the Year

Before and after pictures of a woman who lost 45 pounds.★★★★★

In 8 months, I’ve lost 45 lbs and continue to make healthy choices for myself! Rawk the Year gives me the accountability and long-term support I need to get results and maintain them.

Shannon Bryck
Kavli, with a healthy glow, shares her positive experience with the 21-day cleanse program.★★★★★

My energy levels have soared with the smoothies and meals. I’ve found foods to fuel my passions — I’ve run across the Grand Canyon and taken hiking trips I never imagined I could do. I’m more active now than I was a decade ago.

Kavli Kukreja
Before and after pictures of a woman who lost 37 pounds.★★★★★

Menopause wreaked havoc on my weight. Having weekly meal plans as a guide helped me lose 37 pounds in 9 months. Green smoothies, meals and snacks — everything I needed to regain my optimum weight and feel great.

Beverly Doucette
★★★★★

I’m more fit, energetic and I’ve lost weight too. I love cooking, so trying all these new foods has created a whole new world for me.

Wendy Rogge
★★★★★

Rawk the Year provides the accountability and support I need to curb cravings and keep making healthy choices. The recipes are absolutely amazing. I have not been disappointed.

Jennifer Alexander
★★★★★

I’m convinced that plant-based foods help my mind and body operate on a higher plane. I like how the plans are prepared ahead, so I can customize them and still get a grocery list.

Sandra Melanson-Aussem
★★★★★

I truly enjoy the community, the recipes and the positive energy. Rawk the Year makes it so easy to eat clean and healthy.

Lori L.

Rawk the Year is for you if…

If two or three of these sound like your week, you’re exactly who I built this for.

You’ve fed everyone else

For years. Now you’re ready for meals that take care of you for a change.

More energy, fewer cravings

Without blowing up your whole life to get them.

Done with the 5 p.m. stare

And the “what’s for dinner” question that never stops coming.

A plan that’s already made

A grocery list that writes itself sounds like relief — not one more thing to manage.

You’re tired of doing it alone

Challenges, coaching calls and a crew of women who get it. Willpower was never the missing piece.

Progress over perfect

You’ve quit “being good” before. Green smoothies and Taco Bell can coexist.

What’s included

Everything you get, every week

One membership covers the weekly plan, the recipes, the grocery list, prep guides and the crew that keeps you going. RSVP for live group coaching calls and wellness workshops to go farther.

Start today and enjoy a full week inside the planner before you pay anything — the recipes, the grocery list, the community.

The 21-Day Cleanse materials — grocery list, prep guide, pre-cleanse menu, swap guide and withdrawals guide — shown on a desktop, laptop, tablet and phone

Try it risk-free

Free 7-day trial

If it is not for you, cancel in a click and you are not charged.

Rawk the Year Meal Planner

Your whole week, planned — all year long

  • A new done-for-you meal plan each week$249 value
  • 750+ tested plant-based recipesincluded
  • Auto-generated grocery listsincluded
  • Live seasonal challenge support$250 value
  • Live coaching calls + workshops$250 value
  • Private support community$250 value
  • Bonus: cookbook eBook collection$347 value
  • Member pricing on 21-Day Cleansesperk
Total value over $1,340

A note from Jen

Hi — I’m Jen

Fifteen years ago I was a stay-at-home mom with a sick toddler and a grocery budget that came from WIC. I started making green smoothies because I couldn’t afford to get sick — and they changed everything.

After losing him I stopped living either lesson for a while, until I got tired of not knowing the girl in the mirror. So I went back to my own meal plans and committed the way I ask you to. That is all Rawk the Year is — the thing that worked for me, handed to you with a crew behind it.

And I still use it exactly that way. A daily smoothie anchors my day. The 21-Day Cleanse resets me each season; Rawk the Year is what holds the line in between — the week after a vacation, the stretch where I have quietly drifted, the rut I cannot think my way out of.

– Jen Hansard, creator of Simple Green Smoothies

Jen Hansard

Over 5,000 women since 2015

Ready to stop the 5 p.m. scramble?

Smoothies every morning. Dinner handled. A community cheering you on. No other meal planner puts all three together — and gets results.

FAQs

Why should I pay when there’s free recipes online?

Free recipes are everywhere (just browse my recipe index)— the hard part is actually making them. What you’re actually paying for isn’t just recipes — it’s creating a healthy ecosystem in your kitchen and getting your evenings back. It’s not standing in the kitchen at 5:30 wondering what to make. It’s the accountability of a community that’s rooting for you instead of doing this alone. I’ll be honest with you: if all you wanted was a stack of recipes, you could find those for free in exchange for battling pop-up ads and 12 Pinterest tabs with AI-generated recipes.

Every recipe in Rawk the Year is tested in my own kitchen before it ever makes it into your plan, so you’re not gambling on a recipe with three reviews and a photo that doesn’t match what actually shows up on your plate. No ads interrupting your scroll, no life-story before you get to the ingredients, no pop-ups. Just the plan, the recipe, and the grocery list, ready when you need them. But recipes alone don’t change how you eat — a system does. The live community does. That’s what you’re paying for.

I’m not really plant-based, can I still do this?

Absolutely. Around here, plant-based just means plants come first, not that meat and dairy are banned forever. Plenty of rawkstars add grilled chicken, ground turkey, or a scoop of cheddar to their plan and still lean on RTY for the plant-forward foundation — the recipes, the structure, the grocery list.

You don’t have to overhaul your whole diet overnight to see this work for you. Start by adding more plants where you already eat — a daily smoothie, a plant-based dinner a few nights a week — and build from there at your own pace. This isn’t an all-or-nothing club. It’s just a really good system for eating more plants than you probably are right now, however you want to layer that into your life.

I like your smoothies. I don’t think I‘d use a meal planner.

Totally fair — and here’s the good news: Rawk the Year works just as well as a smoothie-only meal planner. You’re not required to use the full meal plan if that’s not what you’re looking for. With 150+ smoothie recipes in the library, you can build a custom plan that’s smoothies only — pick your favorites, set your week, and get an auto-generated grocery list for just those ingredients. The most important meal of the day, covered with almost no effort. If you ever want to add snacks or dinners down the road, that flexibility’s there too — but it’s entirely optional.

Will I get enough protein?

Great question — and honestly, one of the biggest myths about plant-based eating. Yes — every recipe shows macros, and the 750+ recipe library leans on naturally protein-rich staples like tofu, lentils, legumes, nuts, and seeds. You can always boost smoothies with your favorite protein powder, add grilled chicken to a veggie bowl, or eat Greek yogurt in your blueberry parfait. We set the plant-based foundation — you build off it. Whether you’re training for a race, chasing kids around, or just want to feel strong and satisfied, the planner does the heavy lifting for you. No spreadsheets, no guesswork — just real food that actually fuels you.

What if I can’t eat certain foods?

No worries — the planner flexes with you, not the other way around. Most recipes skip meat, dairy, and gluten already, and anything else is an easy swap: allergic to nuts? Swap almond butter for sunflower butter. Don’t love mango? Trade it for peach, or whatever’s actually in your fridge. Cooking for a family that wants chicken or cheese in the mix? Add it in — this isn’t an all-or-nothing system.You can even set your preferences right in your profile, and the planner adjusts around them automatically. Flexibility isn’t a workaround here — it’s the whole reason this actually sticks long-term.

I’m vegan — is this meal planner for me?

Absolutely. The foundation of every recipe is dairy-free, free of animal products, and gluten-free. Are there exceptions? Yes — but 95% of recipes already meet vegan criteria, and the rest can be modified in seconds. Swap honey for maple syrup, use a flax egg instead of a regular egg, and you’re set. This planner was built vegan-first — you’re not the exception here, you’re who we built it for.

Can I still eat eggs on a plant-based diet?

Of course — you get to define what plant-based looks like for you. Around here, plant-based just means plants come first, then the rest. Some rawkstars include eggs, grilled chicken, cheddar cheese, and more while still keeping most of their plate plant-focused. The meal planner gives you that strong plant-based foundation, and you build from there in whatever way fits your goals, your lifestyle, and what you actually believe in.

How often do I get a new meal plan?

A brand-new, done-for-you meal plan drops every single Thursday—ready to kick off your weekend grocery run or Sunday prep session. Each plan includes fresh plant-based recipes for smoothies, snacks, and dinners that keep your week simple, nourishing, and totally doable. Prefer to do your own thing? You can also create a custom plan anytime with just a click. Tap the “+ Create New Plan” button and mix and match your favorite recipes from our library of 750+ options. Whether you follow the weekly plan or build your own, you’ll always have healthy, delicious meals waiting for you.

Why is it a subscription?

Because a one-time purchase gets stale, and I never wanted RTY to be something you use twice and forget about. We’re constantly building on it: new recipes added regularly, new meal plans every week, live seasonal challenges (we’ve got one running right now), live coaching calls, and cooking classes that rotate through the year so each season feels fresh instead of repetitive. A membership means you’re never stuck with the same 50 recipes on a loop — you’re getting a system that keeps growing right alongside you.

What’s included in each weekly meal plan?

Each week you’ll get a brand-new plan with 8 recipes (3 main meals, 2 snacks, and 7 days of smoothies)—all designed to be easy to prep and fuel an active, balanced lifestyle without overwhelming your schedule. The smoothies will repeat throughout the week to make sure you start each day energized and nourished. You’ll also get a grocery list and the freedom to swap or add recipes from our growing library of 750+ fan favorites. It’s flexible, practical, and delicious (no boring salads here).

Do you offer a refund?

We don’t offer refunds, yet we can offer you a 7-day trial. You’ll have access to everything inside the Meal Planner to make sure this is what you want before paying a dime.

Reviews

What members say after a year of dinners handled.

5.0
5.0 out of 5 stars (based on 67 reviews)
Excellent
Very good
Average
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Terrible

Tossing out those old recipes!

I just went through a 4-inch file of old recipes (I even found one from 2005!). What an eye-opener! How my cooking has changed. I’m using RAWK meal plans now. We are eating so much more healthily. The variety and attention to seasonal foods has given new life to my cooking.

Avatar for Anne Keltner
Anne Keltner
5.27.2026
Rawk the Year

Enjoyed the program

I joined Rawk the Year after doing the cleanse last March. I felt great after the cleanse and wanted to continue the plan. I have enjoyed most of the recipes and the ones that I don’t feel will suit my taste, I have the option of swapping it out for something different. I love the way that I feel when I eat properly and have the option of adding lean meats when I feel the need. Thanks for a great program.

Avatar for Debbie Costa
Debbie Costa
5.25.2026
Rawk the Year

Sugar & Cholesterol

Eating more vegetables and fruit has cut my craving for sugar down. My cholesterol is down to normal.

Avatar for Phyllis
Phyllis
5.24.2026
Rawk the Year

Pre-Surgery Self-Care

I love Rawk the Year. The recipes are all easy to make, nourishing and delicious. Earlier this year I was diagnosed with a benign brain tumor that required a craniotomy. To prepare for the surgery I invested in self-nutritional care with Simple Green Smoothies recipes. I focused on green smoothies for breakfast each day, healthy snacks – hello Morning Glory Cookies – and Jen’s Winter Soup and Bieler Soup. The night before my surgery I had to stop eating by 10PM so I decided to have a meal replacement smoothie about 9PM so wouldn’t wake up hungry. My nurses said I did the right things. As I have to have radiation, I will be following a similar Simple Green Smoothies nourishing meal plan. I have been a fan of this way of taking care of myself and my family for quite a while. When menopause hit me hard SGS was my guide to losing 40+ pounds and keeping it off. I’m pretty certain I will be a lifetime member! 😀

PS You already have a picture of me so I didn’t add another one.

Avatar for Beverly
Beverly
5.22.2026
Rawk the Year

My husband and I have lost weight and become healthier overall. Before joining, we didn’t always make the best choices, but Rawk the Year has helped tremendously! I love the ease of the meal planner. By being able to search for recipes, I can change meals and recipes to what I’m feeling.

Avatar for Laura gooden
Laura gooden
8.19.2025
Rawk the Year

I’ve been following SGS for years and have done the cleanses multiple times and joined Rawk the Year when it first released however had to cancel due to finances. I’ve recently been able to rejoin and I love that I have instant access to all the recipes for the various cleanses as well as the other SGS recipes. The redesign with the meal planner is awesome. My biggest issue is the clunkiness of maneuvering the site. It’s not easy to view ingredients/recipes without having to go to the individual recipes. I love the idea of the meal planner but the functionality is still a little wonky. I deal with it because I have faith that the SGS team will continue to make updates and create a product that simplifies eating a plant based diet.

Avatar for Brandy Gonzales
Brandy Gonzales
8.19.2025
Rawk the Year

Right now, I’m in the best shape of my life for fitness + health. Rawk the Year has helped me fuel my passion and I love how I feel. The meal planner is so helpful to customize my week with recipes and the grocery list for my life + schedule. The plant-based recipes in the meal planner taste so good and you’ll start to crave more and more healthy foods. In 2021, I did my first vegan cleanse in the Spring, and though I loved the results, I didn’t keep eating plant-based. Months later I started training to complete the Grand Canyon R3. During that training I started drinking more green smoothies and loving them. After the Grand Canyon and new passion started for me… trail running! But I needed to focus more on my nutrition. In 2022, I completed all 4 seasonal cleanses, drank green smoothies, learned how to cook a lot better, and ate more plant-based with Rawk the Year. I was able to stay on course because I was focused on fueling my body for a 60K trail run in Arizona and my first marathon race. Fast forward two months into 2023, I completed a 50K and my first 50 miler. It’s crazy to see how much my life has changed in the last 2 years because of Rawk the Year and the rawkstar community. Right now I’m in the best shape of my life for fitness + health. From my personal experience, I can say your health and happiness are not defined by the number on the scale. Yes, it’s important to be at a healthy weight and losing weight is a great win, but it’s not everything. Your passion and what you can do in your life will be more rewarding and fun! Rawk the Year has helped me fuel my passion and I love how I feel.

Avatar for Kelly Klukowski
Kelly Klukowski
8.19.2025
Rawk the Year

I began my journey with Rawk the Year by way of the 21 day cleanse. I was so amazed at how great the recipe’s were that I signed up for a membership. The recipe’s truly are amazing and so full of flavor. I don’t use the meal planner as much as I thought I would. I don’t find it to be user friendly. I purchased both of Jen’s cookbooks and have read through them twice in the couple of weeks I have had them. The tips and tricks throughout the books are so helpful that I have reduced time in the kitchen and saved a bundle on veggies and fruits that would have otherwise gone bad.

Many have experienced weight loss and while that would be wonderful I have not. I do however, feel great! My energy levels have increased and the brain fog has lifted. I experience fewer tummy aches and overall just feel better. I have begun converting my family and a few friends to this healthier and tastier way of eating and they too have had more energy and overall feel better. I recommend Rawk the Year and SGS to anyone and everyone who will listen.

Avatar for Stacey Bixby
Stacey Bixby
8.19.2025
Rawk the Year

I love Rawk the Year! The meal planner is especially handy, since you can search recipes by ingredient and build a weekly meal plan around what you have in your kitchen.

Avatar for Magistral
Magistral
8.19.2025
Rawk the Year

Rawk the Year has kept me organized and on track this past year. I love having my favorite recipes at my finger tips. Before I would search the cookbooks to figure out where I had certain recipes. The ease of planning for the week is a very valuable tool. Finding their picks each week helps to add variety to my menu choices. This is the most organized kitchen meal planner I have every found. I find myself looking at this everyday and helps me make meal decisions. Thank you for such a wonderful resource.

Avatar for Carolyn Hunter Oates
Carolyn Hunter Oates
8.19.2025
Rawk the Year

It all started with the Smoothie Challenge. I loved the recipes and learning how to prep ahead. The group support and being able to share with one another was a benefit. At that point I joined the group and went on to the 7 day thrive and 21 day cleanses. I used the weekly meal planner, which was a bonus, to print and have a shopping list in hand so I could be ready. Having everything planned and prepped definitely helps you stay focused. My energy level increased, skin started glowing(even my husband noticed), slept better and even my acid reflux went away! Yes I even lost weight.

Avatar for Jeanette Iuzzolino
Jeanette Iuzzolino
8.19.2025
Rawk the Year

My favorite part of Rawk the Year is the recipe varieties, love the meal and grocery planner!

Avatar for Terri D Nelson
Terri D Nelson
8.19.2025
Rawk the Year

A dream come true for me!

The driving force behind me deciding to go ahead and give this a try was my desire to get off of cholesterol and blood pressure medications. I am also on a toxin free journey, thus the need to get off of prescription meds, so Rawk the Year fit in nicely with that journey. Some days, depending on where I am, are better than others, as with any change.

However, I will tell you that even if I am in a situation where my choice for meals are not the healthiest, I find myself now making better choices. For example, if I am in a fast food or brewery restaurant or really any restaurant, I will now choose things like salad, or veggie plate or humus over pretzels with cheese or fried appetizers or burgers. I never thought I would like veggie burgers or black bean burgers (only beans I ate prior to this were green beans) but now I get excited if/when I see them on the menu. And, I usually then get them with all the veggie fixin’s and only eat half the bun. Again, nothing I would have ever done in the past.

Actually, when I meet my friends for lunch or dinner now, they ask which restaurant provides the best options for me….kinda fun. I have always enjoyed baking, but cooking, not so much, as there is too much flexibility for this project/program manager. That said, I am not good at knowing what I can replace/substitute, nor am I good at even knowing how to prepare/cut fresh vegetables or how to cook them. But, one of the beautiful things about Rawk the Year is that it is a community of people on the same journey with some of the same challenges, so you are able to pose your questions to the community and other Rawkstars as well as Rawk the Year staff will quickly respond and provide answers and/or solutions for you. You are also provided a weekly meal plan, you can swap recipes if you don’t like something on the list or move them to different days of the week depending on your schedule that week, and then you are given the detailed recipes as well as a shopping list, divided by sections of the store…..a dream come true for me!

Avatar for Maureen Kajzer
Maureen Kajzer
8.19.2025
Rawk the Year

Although I have always liked to cook, I am more mindful now about what I eat, how I shop and how I feel about food. I have also been inspired to take better care of myself in general. Rawk the Year is not just about food. It has influenced me to take better care of me by finding more balance. My coaching theme of “You bet you’re enough” is played out more fully in my world by taking better care of myself in so many ways including eating, drinking more water, exercise, rest, fun and sleep! Also my family benefits too!

Avatar for Sally Jo Blair
Sally Jo Blair
8.19.2025
Rawk the Year

My favorite part of Rawk the Year is the menu plans! I love them! The hardest part of meal planning for me is coming up with ideas for what to fix for dinner, or lunch. Now I have so many to choose from, it’s a challenge to decide sometimes.😄 I’ve explored several new ingredients and spices and brought things back into my diet that I hadn’t eaten for awhile. I look forward to eating again! I was always a healthy eater and ate vegetables at my meals and or snacks, not just because I knew they were nutritious but because I liked them. The Rawk recipes increased that by adding fun, delicious meals and snacks! It has exceeded my expectations and beyond. I’ve incorporated several recipes into my daily and weekly plans. Not only are the Rawk snacks and meals delicious, but they are filling and satisfying. Getting the right amounts of fats and proteins are so important for me due to my age. I felt so good after both the fall and winter cleanses. I don’t feel guilty about eating something that’s maybe a little higher in calories than what I used to allow myself, because I know it will satisfy me. One very important habit I gained from Rawk the Year, was drinking more water. That is so important for me for so many reasons! My cardiologist told me hydration was crucial for me and it has helped me immensely!

Avatar for Beth Trzcinski
Beth Trzcinski
8.19.2025
Rawk the Year

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