Hit the reset button

The 21-Day Cleanse

4.9 · 1,254 reviews

My proven plant-based system that uses real food — not powders or pricey supplements — to wake up your energy, calm your gut, and clear your head. Built to help you feel like you again, and to teach you how to actually feed yourself well long after day 21.

Trusted by 37,000+ women since 2015

As seen in

Prevention
Wall Street Journal
NBC News
Doctors TV

This cleanse is for you if…

I get it — “cleanse” can sound like three weeks of sacrifice for who-knows-what. So let’s be clear about the goal: flood your body with nutrients, give your gut a real break, and hand your energy back to you.

You’re running on empty

Natural energy is closer than you think.

Your cravings are in control

Skip the sugar spiral and the 3pm caffeine crash.

Your gut’s been through it

Bloat, heaviness, the whole uncomfortable mess.

Feeling foggy or just off

Clearer head. Steadier mood.

Chronic aches & inflammation

Calm the fire with food that heals.

Struggling with skin issues

Glow’s around the corner.

Real women, real results

★★★★★

My sugar cravings decreased, energy increased, and skin was glowing.

Rhonda Hadno
★★★★★

I slept better and had more energy than I could’ve imagined.

Karla Erovick
★★★★★

I went three weeks without coffee and felt energized from the breakfast smoothies and snacks.

Merary Santiago
★★★★★

I feel alert, not foggy, and lots of energy.

Tammy Shaule
★★★★★

One week and I could really see and feel a difference!

Chevelle Malone
★★★★★

I am more excited about plant-based food knowing it can be very delicious!

Elisabeth Callahan
★★★★★

My skin is clearer than it had been in years. I have so much energy!

Carissa
Kavli's review of the cleanse program. Shown with pleasant smile and healthy glow.★★★★★

I didn’t feel deprived. I was eating real food with some of the most delicious flavors I’ve had!

Kavli K.
21-Day cleanse participant sharing results.★★★★★

I was never hungry and the meals were ALL delicious! I slept so well.

Carrie Eichens

How the cleanse works

Plant-based whole foods packed with vitamins, minerals, and fiber to feed your body, support your gut, and help your liver, colon, and kidneys do their job the way they’re meant to.

Green smoothie on table with avocado from the 21-day cleanse detox.

Week 1

Clean the plate

Step back from the Top 8 inflammatory foods (alcohol, meat, dairy, gluten, added sugar, and friends) and eat foods that energize and heal.


Sample recipes: Tropical Detox Smoothie, Power Trail Mix, Hearty Chard Skillet and Greek Salad

Detox salad from the 21-day cleanse recipes.

Week 2

Detox with love

Ease off legumes and grains while you load up on liver-loving, fiber-rich foods, so you feel lighter and clearer by the day.


Sample recipes: Strawberry Lemon Chia Pudding, Broccoli Potato Soup and Lemon Pepper Zoodles

plant-based pizza recipe from the 21-day cleanse.

Week 3

Rawk the lifestyle

The part the powder cleanses skip: ease grains and legumes back in and move into a way of eating you can actually keep.


Sample recipes: Strawberry Banana Smoothie, Herbalicious Hummus and Veggie Quinoa Pizza

Watch: her 21-Day Cleanse story

Tens of thousands of women since 2015

Are you ready to be next?

The stories that come back aren’t really about a number on the scale. They’re about energy, clear skin, deep sleep, a calm gut, and the confidence that comes from finally knowing how to feed yourself well.

Why this cleanse is different

When the box runs out, so do your results. My cleanse works the opposite way.

The 21-Day CleansePowder cleanse box
What you buyA box of powders, capsules and shakes
Supplements or subscriptionBoth, to keep going
What you learnNothing
When it endsResults fade; buy another box
Cost$400+ per box

What’s included

Everything you need for
21 days, done for you

Follow the proven plan to calm your gut, steady your energy, clear the sugar fog, and feel like yourself again, all while eating delicious plant-based recipes from best-selling recipe creator, Jen Hansard.

The 21-Day Cleanse materials — grocery list, prep guide, pre-cleanse menu, swap guide and withdrawals guide — shown on a desktop, laptop, tablet and phone

Try it risk-free

Money-back guarantee

The 21-Day Cleanse

Proven program with lifetime results

  • 21-day comprehensive plan$199 value
  • Comprehensive grocery list$25 value
  • Interactive swap guide$25 value
  • Weekly prep guide$50 value
  • Lifetime updates$150 value
  • Bonus: 21-Day Core Challenge interactive program$50 value
Total value $499$97

4 Seasons, 4 Cleanses

Each season opens a cleanse built around that season’s freshest ingredients — spring renewal, summer glow, fall reset, winter recharge. Do one, or collect all four.

21-day spring cleanse ingredients and recipe ideas.
Spring

March 1 – May 31

Summer recipes to use in a 21-day cleanse.
Summer

June 1 – Aug 30

Autumn 21-day plant-based recipes for a cleanse.
Autumn

Sept 1 – Nov 30
Open now

Winter recipes to use in a 21-day plant-based detox.
Winter

Dec 1 – Feb 28

Lynette after her successful 21-day cleanse.

Grad stories

I'm sleeping better, I'm happier and have more energy.

I've been walking every day with my dog or by myself with a book and doing strength training, which feels great. I've lost 7 pounds and have a better outlook because I don't have as much inflammation and fatigue.

★★★★★Lynette C.

A note from Jen

If you’re on the fence, I was too

Would the recipes actually be good? Would I just bounce right back to my old habits? Was it worth eating 100% plant-based for three weeks? Then about eight days in, I was hooked. Less bloated. Sleeping like a rock. Energy through the roof.

Most cleanses end and leave you exactly where you started — or worse, hooked on a product you have to rebuy. This one is different on purpose: you learn to cook real food, so you walk away with skills that don’t run out when the box is empty.

And if you’re nervous about the food? Remember — this is literally what I do. I make plant-based food that’s so good you forget it’s “healthy.” Because healthy should be tasty.

Jen Hansard
Creator of Simple Green Smoothies · best-selling cookbook author

Jen Hansard

Try it risk-free

7-day money-back guarantee

Enroll now and get 7 days to go through the Week 1 plan, share it with your doctor, try a recipe or three, and say hello to your fellow cleansers in the private support group. If you decide it’s not for you, email us within 7 days of purchase and I’ll refund you.

Ready for this?

Join now →

Common Questions

Will I be hungry while on a detox body cleanse?

Not likely. The recipe portions are deliberately generous to accommodate even the largest appetites. This is not a starvation diet, it is a celebration of food, flavor, and abundance. We are not counting calories. You will be eating three to five times each day (breakfast, mid-morning snack, lunch, afternoon snack, and dinner, if you choose to.) This cleanse is not designed to starve you, and you’re not limited in the number of times you eat, or the amount you eat – only in what you eat. If you do get hunger pangs, make sure that you’re really hungry, and not just bored or thirsty. If it’s a case of real hunger, go for one of the bonus snack recipes, a piece of fruit, or a small handful of nuts, or seeds. One tip to avoid hunger is to chew your green smoothie. This may sound silly, but the chewing action signals your body that food is on the way, and triggers the digestive processes.

Do I need to buy any powders, shakes, or supplements?

Nope — and that’s the whole point. This cleanse runs entirely on real food you buy at your regular grocery store. No proprietary box, no capsules, no subscription. You’ll learn to cook with whole ingredients so your results actually last once the 21 days are up.

How much will the groceries cost on the 21-day cleanse?

You may have many of the staple ingredients in your kitchen already (avocado oil, raw cashews, maple syrup, ground cumin, nutritional yeast, coconut oil, etc). If you do not, the first shop typically costs about $150. Then, once your kitchen is set up, we estimate the cost of the produce to be between $100 per week. If you choose to supplement the plant-based recipes with high quality animal protein like organic chicken breast or cage free eggs, your grocery bill will be higher.

And remember — you’re buying real groceries, not a $400+ box of powders you’ll run out of. Most of this is food you’d be shopping for anyway, just put to much better use.

Can I have coffee and tea while cleansing?

If you struggle with getting quality sleep, we advise omitting coffee throughout the cleanse. You will get the best results and many cleanse grads choose to stay off coffee after the cleanse because they feel so great. If you and coffee aren’t ready to break up, we suggest having just one cup in the morning to support quality rest and sleep.

What if I can’t have certain nuts, veggies, fruits, etc.?

If you want the full benefit of cleansing your body, stick with the plan as close as possible. Our detox meals are crafted by our holistic nutritionist for optimal cleansing. This is not a vacation, it’s a cleanse. Yet of course if you truly cannot stand cilantro, turmeric or fennel, you can substitute them out for something you do enjoy, or choose another meal.

Can I go out to eat while cleansing?

Of course— life must go on! The 21-Day Cleanse is a flexible program that you can follow while living your life with family and friends. Using the weekly meal plans and recipes will help you get great results. But, you can still get good results by sticking to the recommended foods lists. You can eat “off meal plan”, eat out, and travel during the program— feel free to ask for tips inside the community to help you the most.

What are the side effects of the cleanse?

You may experience short-term symptoms like: headaches, bloating, muscle cramps, skin irritations, fatigue, irritability, mood swings, or change in bowel frequency. These symptoms are completely normal and expected.

It usually takes between 2-5 days to complete the withdrawal phase of the 21-Day Cleanse, yet it’s absolutely worth it. Giving your body a break from stimulants will allow your organs to heal and your body to recharge fully. Remember, these symptoms are proof that the cleanse is working and your body is getting the care it needs.

How long does the food prep take?

You’ll definitely spend more time in the kitchen throughout the cleanse. In some ways, this is like a crash course plant-based cooking school. I highly suggest following our prep guide to make most of the smoothies, snacks and meals over the weekend. Breakfast is a smoothie (10 minutes), lunch is a reheated soup or quick salad (15 minutes) and dinners will range from 15 minutes – 1 hour to prepare. The good news is, the dinners repeat so you make once and reheat for another evening to give you a break in the kitchen.

I have a crazy busy schedule, is this realistic for me?

We know all about busy schedules here, which is why we’ve provided a weekend prep guide that saves you tons of time during the week. If you’re working and have a full schedule, expect to spend 3-4 hours shopping and prepping on the weekends to make each cleanse week stress-free and enjoyable. The cleanse gives you a wonderful opportunity to really listen to your body. It’s an individual experience that differs for everyone. Depending on the level of toxicity in your body, there may be some less- than-amazing symptoms in the first 3–5 days, such as headaches, nausea, fatigue, skin irritations, etc. Once you hit day five, these should only be distant memories, and you’ll be well on your way to greatness. But some people sail through the entire cleansing period with no side effects at all. You may feel amazing throughout the entire cleanse, or your energy may wax and wane a little.

Who shouldn’t do a cleanse?

This cleanse is great for most people, yet you should avoid cleansing in the following situations: advanced cancer, under 16 years of age, if you have an eating disorder, kidney or liver disease, and if you’re underweight. If you have a blood sugar regulation issue (diabetes, hyperglycemia, hypoglycemia) or any other medical condition, you should seek your doctor’s advice before undertaking a cleanse. If you’re pregnant or breastfeeding, you can absolutely do the cleanse with some modifications. If this is you, let us know and we can give you specific tweaks to the program to make sure you’re benefitting your baby and body.

Can I workout during the cleanse?

You may find that you have more energy than normal—and more motivation! Why waste it? Get moving! Be mindful that you may need to take it down a notch though as your body adjust to the new way of eating. If you normally exercise fairly intensely, reduce your output until you feel strong and energized.

If you don’t normally work out, you would do well to include some regular walking, yoga, swimming or gardening during this time. Try to sneak in some incidental exercise, such as getting off the train or bus one or two stops early and walking the rest of the way. Or park further away from the entrance to the grocery store and walk.

Can my husband do this with me?

Absolutely. My husband loves our cleanses — the clear plans, the tasty recipes, and how good he feels by the end. Just double the grocery list and recipes so there’s enough for you both.

What is your refund policy?

We offer a 7-day money back guarantee. Enroll now and get 7 days to go through the Week 1 Nutrition Plan, share it with your doctor, try a recipe or three, and say hello to your fellow cleansers in the private support group. If you decide it’s not for you, send us an email within 7 days of purchase and I’ll refund you. I’m that confident that when you commit to this cleanse, you’ll see results… and keep them going. You have nothing to lose but so much to gain when you go plant-based for 21 days.

Reviews

What grads say after 21 days of real food.

4.9
4.9 out of 5 stars (based on 1,254 reviews)
Excellent
Very good
Average
Poor
Terrible

Jen’s recipes are a refreshing change from my same ‘ole plant-based fare. The time and effort she invests in recipe development is so clear. The food is delicious, satisfying and beautiful to boot! The shopping lists and prep hacks set me up for success. I took her suggestion and did all my prep the Sunday before I started the the cleanse: it was a big push, and worth every moment. Thanks, Jen for another brilliant, user-friendly, creative, inspired kit! YUM!

Avatar for Nancy Johnson
Nancy Johnson
2.12.2021
Winter Cleanse

The cookbook and protein powder is well worth a buy. Did I need the cup and scoop? Nope, but thought it would be fun.

Avatar for Lynne Miles
Lynne Miles
2.10.2021
Winter Cleanse

Delicious recipes that give you a boost of energy, makes you feel good and sleep better. These are my go to recipes even when I am not doing the cleanse. I add a piece of chicken or salmon to make a fuller meal and to make my hubby happy. The smoothies are always a hit, and perfect in the afternoon to tide me over to dinner. Love it!!!

Avatar for Hege Nolop
Hege Nolop
2.10.2021
Winter Cleanse

It’s amazing how concise everything is in this Cleanse kit! You can tell that it was created with love and true passion for their customers.

Avatar for Michelle T. Logan
Michelle T. Logan
2.10.2021
Winter Cleanse

The recipes are great, the support group is marvelous. I would have loved to be able to purchase the other products.

Avatar for Adriana Lajud del Valle
Adriana Lajud del Valle
2.10.2021
Winter Cleanse

It’s a wonderful way to introduce myself to a vegan lifestyle and I lost weight and limited my digestive issues like bloating and gas along the way!:)

Avatar for Marion Del Castillo
Marion Del Castillo
2.9.2021
Winter Cleanse

I absolutely loved this cleanse! The recipes were so delicious that it didn’t feel like a cleanse. I started to feel better after day two. I look forward to future cleanses!

Avatar for Karen Mellenberg
Karen Mellenberg
2.9.2021
Winter Cleanse

It was great to get it so fast, I was able to print it off and place in a binder that I can now refer to when ever I want to. The cleanse was great, I saw some improvements in my body, and my mood.

Avatar for Aja Holmes
Aja Holmes
2.9.2021
Winter Cleanse

I love the cleanse because it helped me with food choices and planning my food made it easier to stay focused.

Avatar for Joanne Gervais
Joanne Gervais
2.9.2021
Winter Cleanse

I had eaten fairly healthfully prior to the winter the cleanse but the amazing flavorful dishes opened my eyes to how satisfying vegetarian food could be!!! Prior to the winter the cleanse I was a lazy cook and made one-dimensional meals. Once I put out the money for this product I was determined to get the most out of it! I followed each recipe and we enjoyed every one. My confirmed meat-loving husband came along for the ride and I can honestly say he had no complaints. He enjoyed every meal. My cooking will forever be enhanced. I also lost 4 lbs:)

Avatar for Mindy Kemmerer
Mindy Kemmerer
2.9.2021
Winter Cleanse

This one week journey with Jen was the most rewarding “self help” program I have ever participated in. Very yummy EASY recipes and the meal plan, shopping list, FaceBook the cleanse. Group very helpful! It has changed my life positively!

Avatar for Helen Rau
Helen Rau
2.9.2021
Winter Cleanse

I loved everything about this beautiful presentation and guidebook for what amounts to be really meaningful self care. I work in the nutrition and wellness space and highly recommend the the cleanse kit to do exactly as it purports: give your body/digestive system a supportive break so that it can naturally cleanse. The preparation is easy and processed out for you, it’s easy to duplicate for multiple people in a home, the grocery lists are comprehensive and so helpful. I’ve done the 21 Day the cleanse many times and love it as well. I like to go back just to change up my own diet “ruts”. The kit is really a sweet addition to my kitchen and I love the protein powder’s simple ingredients.

Avatar for The Becks
The Becks
2.9.2021
Winter Cleanse

This kit was fantastic! The recipes are all amazing (really, I questioned if plant-based meals would be filling enough or tasty enough but there were incredible!) with really great photos for each recipe (I do not like recipes that do not have photos). The only thing that I did not understand was that the cookbook was the same as the digital download…. I had thought that I was receiving an additional cookbook with more recipes so I had already printed the entire download. It was not terrible to have two sources for the recipes though so I kept one in my purse in case I needed to pick up any ingredients throughout the week (the shopping list is really thorough and has everything on it…. I had doubled some of the recipes for my daughters so therefore needed to grab some extras along the way). Really incredible program!

Avatar for Mandi Leonard
Mandi Leonard
2.9.2021
Winter Cleanse

I enjoyed the results of my Winter Cleanse so much that I’ve continued to make these recipes and follow a slightly adapted version of the cleanse for my ongoing diet. I didn’t need to lose weight but still did drop a few pounds to where I really like my body. I wanted to re-set my dietary habits after the holidays where I over-indulged, and this program absolutely worked. I notice increased energy and reduced migraines – talk about a win-win. Also improved bowel movements (sorry, kinda gross but important.) I was never hungry, and quite the reverse – I found it was too much food for me! The recipes use too much salt and honey/syrup in my opinion. I have adjusted the recipes accordingly to fit my palate and improve nutrition. I highly recommend this program. It was well worth the $50 investment.

Avatar for Dee Stayner
Dee Stayner
2.9.2021
Winter Cleanse

This is my first cleanse and I’ve been skeptical of managing all the prep for a vegan diet. But after a season of chocolate (so much chocolate) and holiday treats I was feeling bad enough that I was ready to jump in to the cleanse. There was a lot of prep, I’m not going to lie. I shopped on Sunday and prepped the nuts, tonic, and cashew cream. For everything else I opted for an early morning rise and one hour in the kitchen. Each morning to ready the days meals. This cleanse was completely transformational for me! By day three I felt noticeably more energetic, mentally clearer, and physically lighter. I saw an immediate correlation between what I ate and how I felt. I noticed that stress made me crave sugar even though I wasn’t the least bit hungry. Some days I couldn’t even eat all the food on the menu. I was always full and didn’t crave junk. I’ve kept up many of the meals for three weeks now, even after traveling to another state to help my mom post hospitalization. I’m making two smoothies each day, making my own roasted nuts, apple crisp, and cashew cream. I’m still off caffeine and haven’t had any sugar! I’m so happy I finally tried this the cleanse. It was life changing!

Avatar for Beth Martel
Beth Martel
2.9.2021
Winter Cleanse

Leave a Review

Rate it:
Summarize your review or highlight an interesting detail
Share your cleanse experience (what you learned about cooking, cravings, sleep, etc. What results have you gotten?)
This is optional— yet super powerful for others to see who’ll be rawkin’ out with them.