The 21-Day Cleanse
My proven plant-based system that uses real food — not powders or pricey supplements — to wake up your energy, calm your gut, and clear your head. Built to help you feel like you again, and to teach you how to actually feed yourself well long after day 21.
Trusted by 37,000+ women since 2015
As seen in
This cleanse is for you if…
I get it — “cleanse” can sound like three weeks of sacrifice for who-knows-what. So let’s be clear about the goal: flood your body with nutrients, give your gut a real break, and hand your energy back to you.
You’re running on empty
Natural energy is closer than you think.
Your cravings are in control
Skip the sugar spiral and the 3pm caffeine crash.
Your gut’s been through it
Bloat, heaviness, the whole uncomfortable mess.
Feeling foggy or just off
Clearer head. Steadier mood.
Chronic aches & inflammation
Calm the fire with food that heals.
Struggling with skin issues
Glow’s around the corner.
Real women, real results
★★★★★My sugar cravings decreased, energy increased, and skin was glowing.
Rhonda Hadno
★★★★★I slept better and had more energy than I could’ve imagined.
Karla Erovick
★★★★★I went three weeks without coffee and felt energized from the breakfast smoothies and snacks.
Merary Santiago
★★★★★I feel alert, not foggy, and lots of energy.
Tammy Shaule
★★★★★One week and I could really see and feel a difference!
Chevelle Malone
★★★★★I am more excited about plant-based food knowing it can be very delicious!
Elisabeth Callahan
★★★★★My skin is clearer than it had been in years. I have so much energy!
Carissa
★★★★★I didn’t feel deprived. I was eating real food with some of the most delicious flavors I’ve had!
Kavli K.
★★★★★I was never hungry and the meals were ALL delicious! I slept so well.
Carrie EichensHow the cleanse works
Plant-based whole foods packed with vitamins, minerals, and fiber to feed your body, support your gut, and help your liver, colon, and kidneys do their job the way they’re meant to.
Week 1
Clean the plate
Step back from the Top 8 inflammatory foods (alcohol, meat, dairy, gluten, added sugar, and friends) and eat foods that energize and heal.
Sample recipes: Tropical Detox Smoothie, Power Trail Mix, Hearty Chard Skillet and Greek Salad
Week 2
Detox with love
Ease off legumes and grains while you load up on liver-loving, fiber-rich foods, so you feel lighter and clearer by the day.
Sample recipes: Strawberry Lemon Chia Pudding, Broccoli Potato Soup and Lemon Pepper Zoodles
Week 3
Rawk the lifestyle
The part the powder cleanses skip: ease grains and legumes back in and move into a way of eating you can actually keep.
Sample recipes: Strawberry Banana Smoothie, Herbalicious Hummus and Veggie Quinoa Pizza
Tens of thousands of women since 2015
Are you ready to be next?
The stories that come back aren’t really about a number on the scale. They’re about energy, clear skin, deep sleep, a calm gut, and the confidence that comes from finally knowing how to feed yourself well.
Why this cleanse is different
When the box runs out, so do your results. My cleanse works the opposite way.
| The 21-Day Cleanse | Powder cleanse box | |
|---|---|---|
| What you buy | Real groceries: fruit, veggies, nuts, whole grains, seeds | A box of powders, capsules and shakes |
| Supplements or subscription | None | Both, to keep going |
| What you learn | How to cook plant-based, for life | Nothing |
| When it ends | Your skills and results stay | Results fade; buy another box |
| Cost | A fraction, plus food you’d buy anyway | $400+ per box |
What’s included
Everything you need for
21 days, done for you
Follow the proven plan to calm your gut, steady your energy, clear the sugar fog, and feel like yourself again, all while eating delicious plant-based recipes from best-selling recipe creator, Jen Hansard.
Try it risk-free
Money-back guarantee
The 21-Day Cleanse
Proven program with lifetime results
- 21-day comprehensive plan$199 value
- Comprehensive grocery list$25 value
- Interactive swap guide$25 value
- Weekly prep guide$50 value
- Lifetime updates$150 value
- Bonus: 21-Day Core Challenge interactive program$50 value
4 Seasons, 4 Cleanses
Each season opens a cleanse built around that season’s freshest ingredients — spring renewal, summer glow, fall reset, winter recharge. Do one, or collect all four.
March 1 – May 31
June 1 – Aug 30
Sept 1 – Nov 30
Open now
Dec 1 – Feb 28
Grad stories
I'm sleeping better, I'm happier and have more energy.
I've been walking every day with my dog or by myself with a book and doing strength training, which feels great. I've lost 7 pounds and have a better outlook because I don't have as much inflammation and fatigue.
Grad stories
It has recruited my husband (big win).
I'm not a natural cook and it takes a lot of my energy to plan and prep… BUT when I prep several meals and have healthy options at the ready it feels so nice. Did I complete this cleanse? Heck no! It fell in a month where we had multiple kids home sick, snow days, and a trip. HOWEVER…
Grad stories
I feel like the best version of myself.
I got so many compliments about how I looked… not just about the weight-loss but about glowing skin. I feel like the best version of myself when I'm eating plant-based… and have this 21-day cleanse to thank for that!
Grad stories
I wish I had known about this in my 40's.
I am 69, and I can honestly say adopting this lifestyle would have saved years of misery and expense due to medical issues.
Grad stories
I've been changed for the better.
Now, I know what foods make me feel great and give me tons of energy. It's like I was a caterpillar that emerged from its cocoon and turned into a beautiful butterfly. I'm not looking back.
A note from Jen
If you’re on the fence, I was too
Would the recipes actually be good? Would I just bounce right back to my old habits? Was it worth eating 100% plant-based for three weeks? Then about eight days in, I was hooked. Less bloated. Sleeping like a rock. Energy through the roof.
Most cleanses end and leave you exactly where you started — or worse, hooked on a product you have to rebuy. This one is different on purpose: you learn to cook real food, so you walk away with skills that don’t run out when the box is empty.
And if you’re nervous about the food? Remember — this is literally what I do. I make plant-based food that’s so good you forget it’s “healthy.” Because healthy should be tasty.
Jen Hansard
Creator of Simple Green Smoothies · best-selling cookbook author
Try it risk-free
7-day money-back guarantee
Enroll now and get 7 days to go through the Week 1 plan, share it with your doctor, try a recipe or three, and say hello to your fellow cleansers in the private support group. If you decide it’s not for you, email us within 7 days of purchase and I’ll refund you.
Ready for this?
Join now →Common Questions
Not likely. The recipe portions are deliberately generous to accommodate even the largest appetites. This is not a starvation diet, it is a celebration of food, flavor, and abundance. We are not counting calories. You will be eating three to five times each day (breakfast, mid-morning snack, lunch, afternoon snack, and dinner, if you choose to.) This cleanse is not designed to starve you, and you’re not limited in the number of times you eat, or the amount you eat – only in what you eat. If you do get hunger pangs, make sure that you’re really hungry, and not just bored or thirsty. If it’s a case of real hunger, go for one of the bonus snack recipes, a piece of fruit, or a small handful of nuts, or seeds. One tip to avoid hunger is to chew your green smoothie. This may sound silly, but the chewing action signals your body that food is on the way, and triggers the digestive processes.
Nope — and that’s the whole point. This cleanse runs entirely on real food you buy at your regular grocery store. No proprietary box, no capsules, no subscription. You’ll learn to cook with whole ingredients so your results actually last once the 21 days are up.
You may have many of the staple ingredients in your kitchen already (avocado oil, raw cashews, maple syrup, ground cumin, nutritional yeast, coconut oil, etc). If you do not, the first shop typically costs about $150. Then, once your kitchen is set up, we estimate the cost of the produce to be between $100 per week. If you choose to supplement the plant-based recipes with high quality animal protein like organic chicken breast or cage free eggs, your grocery bill will be higher.
And remember — you’re buying real groceries, not a $400+ box of powders you’ll run out of. Most of this is food you’d be shopping for anyway, just put to much better use.
If you struggle with getting quality sleep, we advise omitting coffee throughout the cleanse. You will get the best results and many cleanse grads choose to stay off coffee after the cleanse because they feel so great. If you and coffee aren’t ready to break up, we suggest having just one cup in the morning to support quality rest and sleep.
If you want the full benefit of cleansing your body, stick with the plan as close as possible. Our detox meals are crafted by our holistic nutritionist for optimal cleansing. This is not a vacation, it’s a cleanse. Yet of course if you truly cannot stand cilantro, turmeric or fennel, you can substitute them out for something you do enjoy, or choose another meal.
Of course— life must go on! The 21-Day Cleanse is a flexible program that you can follow while living your life with family and friends. Using the weekly meal plans and recipes will help you get great results. But, you can still get good results by sticking to the recommended foods lists. You can eat “off meal plan”, eat out, and travel during the program— feel free to ask for tips inside the community to help you the most.
You may experience short-term symptoms like: headaches, bloating, muscle cramps, skin irritations, fatigue, irritability, mood swings, or change in bowel frequency. These symptoms are completely normal and expected.
It usually takes between 2-5 days to complete the withdrawal phase of the 21-Day Cleanse, yet it’s absolutely worth it. Giving your body a break from stimulants will allow your organs to heal and your body to recharge fully. Remember, these symptoms are proof that the cleanse is working and your body is getting the care it needs.
You’ll definitely spend more time in the kitchen throughout the cleanse. In some ways, this is like a crash course plant-based cooking school. I highly suggest following our prep guide to make most of the smoothies, snacks and meals over the weekend. Breakfast is a smoothie (10 minutes), lunch is a reheated soup or quick salad (15 minutes) and dinners will range from 15 minutes – 1 hour to prepare. The good news is, the dinners repeat so you make once and reheat for another evening to give you a break in the kitchen.
We know all about busy schedules here, which is why we’ve provided a weekend prep guide that saves you tons of time during the week. If you’re working and have a full schedule, expect to spend 3-4 hours shopping and prepping on the weekends to make each cleanse week stress-free and enjoyable. The cleanse gives you a wonderful opportunity to really listen to your body. It’s an individual experience that differs for everyone. Depending on the level of toxicity in your body, there may be some less- than-amazing symptoms in the first 3–5 days, such as headaches, nausea, fatigue, skin irritations, etc. Once you hit day five, these should only be distant memories, and you’ll be well on your way to greatness. But some people sail through the entire cleansing period with no side effects at all. You may feel amazing throughout the entire cleanse, or your energy may wax and wane a little.
This cleanse is great for most people, yet you should avoid cleansing in the following situations: advanced cancer, under 16 years of age, if you have an eating disorder, kidney or liver disease, and if you’re underweight. If you have a blood sugar regulation issue (diabetes, hyperglycemia, hypoglycemia) or any other medical condition, you should seek your doctor’s advice before undertaking a cleanse. If you’re pregnant or breastfeeding, you can absolutely do the cleanse with some modifications. If this is you, let us know and we can give you specific tweaks to the program to make sure you’re benefitting your baby and body.
You may find that you have more energy than normal—and more motivation! Why waste it? Get moving! Be mindful that you may need to take it down a notch though as your body adjust to the new way of eating. If you normally exercise fairly intensely, reduce your output until you feel strong and energized.
If you don’t normally work out, you would do well to include some regular walking, yoga, swimming or gardening during this time. Try to sneak in some incidental exercise, such as getting off the train or bus one or two stops early and walking the rest of the way. Or park further away from the entrance to the grocery store and walk.
Absolutely. My husband loves our cleanses — the clear plans, the tasty recipes, and how good he feels by the end. Just double the grocery list and recipes so there’s enough for you both.
We offer a 7-day money back guarantee. Enroll now and get 7 days to go through the Week 1 Nutrition Plan, share it with your doctor, try a recipe or three, and say hello to your fellow cleansers in the private support group. If you decide it’s not for you, send us an email within 7 days of purchase and I’ll refund you. I’m that confident that when you commit to this cleanse, you’ll see results… and keep them going. You have nothing to lose but so much to gain when you go plant-based for 21 days.
Reviews
What grads say after 21 days of real food.
I knew I needed to clean up my diet and get rid of gluten and sugar but didn’t know what to eat over any extended period of time. Add to eat winter in New England and the thought of cold raw salad was too much! Enter the winter cleanse! The spices were all warming, lots of cinnamon and ginger. Lots of seasonally appropriate root veggies and even a warm smoothie! Prep lists and guidance exactly what I needed to make this “excuse proof”. Bonus was I lost 6 lbs!
Felt very bloated from the cleanse
The Winter Cleanse is always a favorite. It comes at the right time after things have settled from the holidays and heading into spring. The recipes are all easy and the food is so delicious! I’m never hungry, and the plan can be as flexible as needed. On top of all that, the support from the Simple Green Smoothies admin is awesome. Can’t recommend this cleanse enough.
Loved this cleanse. I’m not new to green smoothies but lived the variance in these. The plant based meals were amazing & the family loved them & they were a nice change. Loved the turmeric tonic as a nice way to start the day. Will definitely be hanging on to these recipes.
This was an eye opener. I didn’t realize how many vegetables I was missing out on. Even though not enjoy all the recipes, I did enjoy learning how to eat more healthily, how to add more vegetables to my diet. I also taught me I can live without certain foods. It’s all a choice.
My first Cleanse (Winter) and hands down amazing loved everything about it easy, delicious, and makes you feel so GREAT. Thank you Jen and the whole team of simplegreensmoothies. I’m a new member and will continue my journey with you❤️Can’t wait for the next Cleanse
I was a little apprehensive going into this cleanse, thinking I wouldn’t like the food and would be constantly hungry. What a wake up call I had! The recipes are amazing! So delicious and so much good food to keep a girl full. I feel amazing. I highly recommend this cleanse.
I just finished the winter cleanse and it was fabulous!!! Great tasting smoothies and wonderful meal recipes. I’ve been following Jen since her early beginning so I am not new to green smoothies. Turning 60 this year with blood work less than ideal I knew I needed to get serious about my diet again. Since the cleanse finished 2 days before my birthday signing up was the perfect present to myself to ensure I live the next year (decades) to the fullest. 60 here I come! This cleanse gave me the boost and confidence that I can do this and get my body back to where it needs to be to feel alive. In just one week I can already feel the benefits. Puffiness bloating inflammation fogginess: gone! What I like about the cleanses is that you not only cleanse so your body functions better you also nourish it with wonderful foods. So don’t be scared of the word “cleanse”. It’s really not that difficult when you eat delicious food. I’ve done the 21-day cleanse 5 or 6 years ago so I knew what I was getting into. It has grown so much! It’s a very well oiled machine with explicit details to ensure everyone’s success. The 2 live calls are a bonus. Jen’s excitement is contagious! And her team is always there to answer questions or give input in the private Fb group. Such an encouraging group. Since I need to incorporate more plant-based meals into my diet this cleanse introduced me to new recipes. Finding clean great tasting plant-base recipes out there is not easy. I knew SGS would come to the rescue. I still make some of the recipes from the first cleanse from 6 years ago. That’s how good the recipes are. Rawesome tacos anyone? Thanks Jen for a great boost in energy and getting me back into a more plant-based lifestyle. Peace Love & Leafy greens.
I first learned about Simple Green Smoothies when I participated in the 10-day Soup Challenge. I really had fun and enjoyed that program. I signed up for the the Cleanse thinking it would be similar. I was wrong. It was not what I expected. I learned a lot of things from Jen but I also learned some things about myself. I do not enjoy drinking my food. Too many nuts do not agree with me and several of the flavors (e.g. pureed cucumber) made me nauseous to the point of nearly vomiting. I drank plenty of water – way more than usual – however my lips were so chapped they cracked. Having said all that the best part of the experience was learning some new plant-based meals to cook for dinner. I definitely will incorporate some of those tasty flavors into my evening meals. Overall I think this is a great program but it is not the program for me as a person who works full-time enjoys carnivorous meals from time-to-time and cannot stomach smoothies (as I mentioned I learned that by way of this program). I love Jen’s enthusiasm and the support of the community. I wish I could participate in the future but I know when I’m licked! Best wishes to everyone who is able to maintain this lifestyle!
Response from Simple Green Smoothies
Thanks so much for your feedback|Melyssa! We know this cleanse won’t be for everyone yet we so appreciate you giving it a go and coming away with some new dinner recipes to incorporate into your meals.
I absolutely loved doing the winter cleanse. I feel great and have more energy. All the meals and smoothies are easy to make and delicious. I also lost 4 kg.
I’ve done a lot of cleanses in the past and this is the best! I feel amazing and more importantly I feel supported in eating this way going forward. Thank you so much!
I learned a lot through this process and it has been enlightening and encouraging. I am 69 and I can honestly say I wish I had known about this in my 40’s. Adopting this lifestyle would have saved years of misery and expense due to medical issues. I have been following Jen and SGS since her beginning and I’ve Rawked along inconsistently and certainly not at the Rawkstar level. I’ve even done a couple of 21 day cleanses and of course felt better and lost weight and it was difficult for me to maintain that level of preparation & activity after the 21 days. This was much more focused on the overall benefits to be expected and to be more aware of how your body mind and spirit was responding. The daily encouraging emails were a huge motivator for me and keet me going giving me more determination to finish. Here are a few things I learned. 1. It’s not a diet but medicine to heal your body naturally. 2. Prep work is essential for staying on track. 3. The third day was awful. Nausea fatigue and headache sent me to bed at 1 pm and I was down! I realized that my body had a LOT of toxic build-up to release. 4. The 4th day I had astonishing revelations! I woke up energized and my brain fog was gone! I could actually sit down to do my Bible study and stay focused and actually retain information. THIS IS HUGE! 5. I have come to a crossroads and realized it’s crucial to my quality of life at age 69 to truly adopt this lifestyle. If I want to actually enjoy my ‘Golden Years’ I needed to adopt this lifestyle now! I have a ways to go to achieve full Rawkstar credibility- but I am making those steps. Yesterday I actually bought a food processor to help reduce the chopping prep time! I haven’t had one for several years. I turned leftover parsley and cilantro into ice cubes and also some lemon juice. I am drawing up a schedule and plan to be a more proactive prepper and I am going to finally use the menu planning in RAWK THE YEAR on a weekly basis. 6. I learned I can do this! And the availability of the tools and information provided by the website blogs and emails make it possible because SGS has already done the research and organization needed to make it all successful. 7. I love the community! The sharing support and encouragement is a big plus. I am a people person and the cleanse on positive social interactions and this aspect means a lot to me. So let’s keep on Rawking It with Jen and the amazing team of Simple Green Smoothies! Sincerely Valerie Rodriguez
This was a perfect cleanse for this newbie. I have done smoothie challenges and loved them so it was time to go the next step and WOW, so glad I did. I have said before that the support and encouragement from Jen and the team at Simple Green Smoothies is outstanding but also the community that is built with many stories and tips and photos. Having the book was great too, I have little post-its throughout noting any suggestions or adjustments I may have learnt about in the group. The recipes were nice and simple, not pages of ingredients and instructions. So many favourite ones that will now be regular meals in my house. Still cannot believe that Apple Crisp is there. So delicious. The tonics seemed scary at first but now just a regular part of the day. By Day 7 I felt good within myself for taking the challenge and now I have a new energy. I highly recommend this cleanse!
I had a great experience with the 21-Day Autumn Cleanse and was ready to try what I thought would be a much easier Winter Cleanse. For me, it was not easier. There was a lot of prep packed into one week and too many tonics for my taste. Of course, it’s optional to do all of the tonics and I just could not get into a groove with the added work or flavor of some of the tonics. I wonder how much I was missing out on from the benefits of the morning turmeric tonic as I do have issues with inflammation. I loved all of the dinner recipes and will incorporate a few into my weekly meal plan. Overall, I’m proud of myself for doing the cleanse and appreciated all of the guidance from the SGS team and community to keep me going. I will continue to give future cleanses and challenges a try!
I loved the printed copy of the recipe book. The big thing missing was calorie count.
