Hit the reset button

The 21-Day Cleanse

4.9 · 1,254 reviews

My proven plant-based system that uses real food — not powders or pricey supplements — to wake up your energy, calm your gut, and clear your head. Built to help you feel like you again, and to teach you how to actually feed yourself well long after day 21.

Trusted by 37,000+ women since 2015

As seen in

Prevention
Wall Street Journal
NBC News
Doctors TV

This cleanse is for you if…

I get it — “cleanse” can sound like three weeks of sacrifice for who-knows-what. So let’s be clear about the goal: flood your body with nutrients, give your gut a real break, and hand your energy back to you.

You’re running on empty

Natural energy is closer than you think.

Your cravings are in control

Skip the sugar spiral and the 3pm caffeine crash.

Your gut’s been through it

Bloat, heaviness, the whole uncomfortable mess.

Feeling foggy or just off

Clearer head. Steadier mood.

Chronic aches & inflammation

Calm the fire with food that heals.

Struggling with skin issues

Glow’s around the corner.

Real women, real results

★★★★★

My sugar cravings decreased, energy increased, and skin was glowing.

Rhonda Hadno
★★★★★

I slept better and had more energy than I could’ve imagined.

Karla Erovick
★★★★★

I went three weeks without coffee and felt energized from the breakfast smoothies and snacks.

Merary Santiago
★★★★★

I feel alert, not foggy, and lots of energy.

Tammy Shaule
★★★★★

One week and I could really see and feel a difference!

Chevelle Malone
★★★★★

I am more excited about plant-based food knowing it can be very delicious!

Elisabeth Callahan
★★★★★

My skin is clearer than it had been in years. I have so much energy!

Carissa
Kavli's review of the cleanse program. Shown with pleasant smile and healthy glow.★★★★★

I didn’t feel deprived. I was eating real food with some of the most delicious flavors I’ve had!

Kavli K.
21-Day cleanse participant sharing results.★★★★★

I was never hungry and the meals were ALL delicious! I slept so well.

Carrie Eichens

How the cleanse works

Plant-based whole foods packed with vitamins, minerals, and fiber to feed your body, support your gut, and help your liver, colon, and kidneys do their job the way they’re meant to.

Green smoothie on table with avocado from the 21-day cleanse detox.

Week 1

Clean the plate

Step back from the Top 8 inflammatory foods (alcohol, meat, dairy, gluten, added sugar, and friends) and eat foods that energize and heal.


Sample recipes: Tropical Detox Smoothie, Power Trail Mix, Hearty Chard Skillet and Greek Salad

Detox salad from the 21-day cleanse recipes.

Week 2

Detox with love

Ease off legumes and grains while you load up on liver-loving, fiber-rich foods, so you feel lighter and clearer by the day.


Sample recipes: Strawberry Lemon Chia Pudding, Broccoli Potato Soup and Lemon Pepper Zoodles

plant-based pizza recipe from the 21-day cleanse.

Week 3

Rawk the lifestyle

The part the powder cleanses skip: ease grains and legumes back in and move into a way of eating you can actually keep.


Sample recipes: Strawberry Banana Smoothie, Herbalicious Hummus and Veggie Quinoa Pizza

Watch: her 21-Day Cleanse story

Tens of thousands of women since 2015

Are you ready to be next?

The stories that come back aren’t really about a number on the scale. They’re about energy, clear skin, deep sleep, a calm gut, and the confidence that comes from finally knowing how to feed yourself well.

Why this cleanse is different

When the box runs out, so do your results. My cleanse works the opposite way.

The 21-Day CleansePowder cleanse box
What you buyA box of powders, capsules and shakes
Supplements or subscriptionBoth, to keep going
What you learnNothing
When it endsResults fade; buy another box
Cost$400+ per box

What’s included

Everything you need for
21 days, done for you

Follow the proven plan to calm your gut, steady your energy, clear the sugar fog, and feel like yourself again, all while eating delicious plant-based recipes from best-selling recipe creator, Jen Hansard.

The 21-Day Cleanse materials — grocery list, prep guide, pre-cleanse menu, swap guide and withdrawals guide — shown on a desktop, laptop, tablet and phone

Try it risk-free

Money-back guarantee

The 21-Day Cleanse

Proven program with lifetime results

  • 21-day comprehensive plan$199 value
  • Comprehensive grocery list$25 value
  • Interactive swap guide$25 value
  • Weekly prep guide$50 value
  • Lifetime updates$150 value
  • Bonus: 21-Day Core Challenge interactive program$50 value
Total value $499$97

4 Seasons, 4 Cleanses

Each season opens a cleanse built around that season’s freshest ingredients — spring renewal, summer glow, fall reset, winter recharge. Do one, or collect all four.

21-day spring cleanse ingredients and recipe ideas.
Spring

March 1 – May 31

Summer recipes to use in a 21-day cleanse.
Summer

June 1 – Aug 30

Autumn 21-day plant-based recipes for a cleanse.
Autumn

Sept 1 – Nov 30
Open now

Winter recipes to use in a 21-day plant-based detox.
Winter

Dec 1 – Feb 28

Lynette after her successful 21-day cleanse.

Grad stories

I'm sleeping better, I'm happier and have more energy.

I've been walking every day with my dog or by myself with a book and doing strength training, which feels great. I've lost 7 pounds and have a better outlook because I don't have as much inflammation and fatigue.

★★★★★Lynette C.

A note from Jen

If you’re on the fence, I was too

Would the recipes actually be good? Would I just bounce right back to my old habits? Was it worth eating 100% plant-based for three weeks? Then about eight days in, I was hooked. Less bloated. Sleeping like a rock. Energy through the roof.

Most cleanses end and leave you exactly where you started — or worse, hooked on a product you have to rebuy. This one is different on purpose: you learn to cook real food, so you walk away with skills that don’t run out when the box is empty.

And if you’re nervous about the food? Remember — this is literally what I do. I make plant-based food that’s so good you forget it’s “healthy.” Because healthy should be tasty.

Jen Hansard
Creator of Simple Green Smoothies · best-selling cookbook author

Jen Hansard

Try it risk-free

7-day money-back guarantee

Enroll now and get 7 days to go through the Week 1 plan, share it with your doctor, try a recipe or three, and say hello to your fellow cleansers in the private support group. If you decide it’s not for you, email us within 7 days of purchase and I’ll refund you.

Ready for this?

Join now →

Common Questions

Will I be hungry while on a detox body cleanse?

Not likely. The recipe portions are deliberately generous to accommodate even the largest appetites. This is not a starvation diet, it is a celebration of food, flavor, and abundance. We are not counting calories. You will be eating three to five times each day (breakfast, mid-morning snack, lunch, afternoon snack, and dinner, if you choose to.) This cleanse is not designed to starve you, and you’re not limited in the number of times you eat, or the amount you eat – only in what you eat. If you do get hunger pangs, make sure that you’re really hungry, and not just bored or thirsty. If it’s a case of real hunger, go for one of the bonus snack recipes, a piece of fruit, or a small handful of nuts, or seeds. One tip to avoid hunger is to chew your green smoothie. This may sound silly, but the chewing action signals your body that food is on the way, and triggers the digestive processes.

Do I need to buy any powders, shakes, or supplements?

Nope — and that’s the whole point. This cleanse runs entirely on real food you buy at your regular grocery store. No proprietary box, no capsules, no subscription. You’ll learn to cook with whole ingredients so your results actually last once the 21 days are up.

How much will the groceries cost on the 21-day cleanse?

You may have many of the staple ingredients in your kitchen already (avocado oil, raw cashews, maple syrup, ground cumin, nutritional yeast, coconut oil, etc). If you do not, the first shop typically costs about $150. Then, once your kitchen is set up, we estimate the cost of the produce to be between $100 per week. If you choose to supplement the plant-based recipes with high quality animal protein like organic chicken breast or cage free eggs, your grocery bill will be higher.

And remember — you’re buying real groceries, not a $400+ box of powders you’ll run out of. Most of this is food you’d be shopping for anyway, just put to much better use.

Can I have coffee and tea while cleansing?

If you struggle with getting quality sleep, we advise omitting coffee throughout the cleanse. You will get the best results and many cleanse grads choose to stay off coffee after the cleanse because they feel so great. If you and coffee aren’t ready to break up, we suggest having just one cup in the morning to support quality rest and sleep.

What if I can’t have certain nuts, veggies, fruits, etc.?

If you want the full benefit of cleansing your body, stick with the plan as close as possible. Our detox meals are crafted by our holistic nutritionist for optimal cleansing. This is not a vacation, it’s a cleanse. Yet of course if you truly cannot stand cilantro, turmeric or fennel, you can substitute them out for something you do enjoy, or choose another meal.

Can I go out to eat while cleansing?

Of course— life must go on! The 21-Day Cleanse is a flexible program that you can follow while living your life with family and friends. Using the weekly meal plans and recipes will help you get great results. But, you can still get good results by sticking to the recommended foods lists. You can eat “off meal plan”, eat out, and travel during the program— feel free to ask for tips inside the community to help you the most.

What are the side effects of the cleanse?

You may experience short-term symptoms like: headaches, bloating, muscle cramps, skin irritations, fatigue, irritability, mood swings, or change in bowel frequency. These symptoms are completely normal and expected.

It usually takes between 2-5 days to complete the withdrawal phase of the 21-Day Cleanse, yet it’s absolutely worth it. Giving your body a break from stimulants will allow your organs to heal and your body to recharge fully. Remember, these symptoms are proof that the cleanse is working and your body is getting the care it needs.

How long does the food prep take?

You’ll definitely spend more time in the kitchen throughout the cleanse. In some ways, this is like a crash course plant-based cooking school. I highly suggest following our prep guide to make most of the smoothies, snacks and meals over the weekend. Breakfast is a smoothie (10 minutes), lunch is a reheated soup or quick salad (15 minutes) and dinners will range from 15 minutes – 1 hour to prepare. The good news is, the dinners repeat so you make once and reheat for another evening to give you a break in the kitchen.

I have a crazy busy schedule, is this realistic for me?

We know all about busy schedules here, which is why we’ve provided a weekend prep guide that saves you tons of time during the week. If you’re working and have a full schedule, expect to spend 3-4 hours shopping and prepping on the weekends to make each cleanse week stress-free and enjoyable. The cleanse gives you a wonderful opportunity to really listen to your body. It’s an individual experience that differs for everyone. Depending on the level of toxicity in your body, there may be some less- than-amazing symptoms in the first 3–5 days, such as headaches, nausea, fatigue, skin irritations, etc. Once you hit day five, these should only be distant memories, and you’ll be well on your way to greatness. But some people sail through the entire cleansing period with no side effects at all. You may feel amazing throughout the entire cleanse, or your energy may wax and wane a little.

Who shouldn’t do a cleanse?

This cleanse is great for most people, yet you should avoid cleansing in the following situations: advanced cancer, under 16 years of age, if you have an eating disorder, kidney or liver disease, and if you’re underweight. If you have a blood sugar regulation issue (diabetes, hyperglycemia, hypoglycemia) or any other medical condition, you should seek your doctor’s advice before undertaking a cleanse. If you’re pregnant or breastfeeding, you can absolutely do the cleanse with some modifications. If this is you, let us know and we can give you specific tweaks to the program to make sure you’re benefitting your baby and body.

Can I workout during the cleanse?

You may find that you have more energy than normal—and more motivation! Why waste it? Get moving! Be mindful that you may need to take it down a notch though as your body adjust to the new way of eating. If you normally exercise fairly intensely, reduce your output until you feel strong and energized.

If you don’t normally work out, you would do well to include some regular walking, yoga, swimming or gardening during this time. Try to sneak in some incidental exercise, such as getting off the train or bus one or two stops early and walking the rest of the way. Or park further away from the entrance to the grocery store and walk.

Can my husband do this with me?

Absolutely. My husband loves our cleanses — the clear plans, the tasty recipes, and how good he feels by the end. Just double the grocery list and recipes so there’s enough for you both.

What is your refund policy?

We offer a 7-day money back guarantee. Enroll now and get 7 days to go through the Week 1 Nutrition Plan, share it with your doctor, try a recipe or three, and say hello to your fellow cleansers in the private support group. If you decide it’s not for you, send us an email within 7 days of purchase and I’ll refund you. I’m that confident that when you commit to this cleanse, you’ll see results… and keep them going. You have nothing to lose but so much to gain when you go plant-based for 21 days.

Reviews

What grads say after 21 days of real food.

4.9
4.9 out of 5 stars (based on 1,254 reviews)
Excellent
Very good
Average
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Terrible

Love this cleanse! The recipes are easy to follow and taste great. It’s easy to say we’ve added a few new favorite meals that we will make frequently.

Avatar for Anna Hook
Anna Hook
11.20.2021
Autumn Cleanse

Rawkin’ It!

My 50th is just around the corner and over the past few years, I have become increasingly sensitive to various foods with symptoms such as inflammation, bloating, gas, and upset stomach. I eliminated gluten from my diet a few years ago and joined a class that taught me about digestive probiotics, collagen, enzymes, leaky gut syndrome and healthy meal planning, but there wasn’t a daily plan in place to keep me focused while I still had to cook dinner for my family. So my efforts were somewhat futile as I still had ongoing symptoms. I decided to give the 21 Day Cleanse a try because I had also gained 10 lbs. over the past 2 years. I am so excited to share that all of my symptoms are gone! The results were astounding within a few days of the cleanse. I remember looking down at my bare feet and noticing they weren’t swollen and my wedding ring now comes on and off with ease. It’s likely due to a combination of eliminating gluten and dairy at the same time. Turns out I had more to learn and this cleanse has brought back the normal digestive system that I haven’t had for a long time. I also lost 8 lbs. over the past 19 days! I will say that I was intimidated at first by the long shopping list and an unfamiliar meal plan. I decided to put my faith in Jen and her team as they were very responsive to my questions and had everything laid out step by step. Well, this was another awesome revelation that the entire 21 Day Cleanse is very well planned out and you just follow the steps to success! I plan to continue eating this way with the help of RAWK the Year. Thank you to Jen and her fabulous team!

Avatar for Kathy Sutliff
Kathy Sutliff
11.20.2021
Autumn Cleanse

Seasonal reset for my body!

I love/hate this cleanse! Every spring and every fall for the last 8 years I do 21 days of pure eating and reset my body to get away from the junk that creaps into my diet. It’s hard giving up coffee and sugar at first (the headaches are real!) but I feel SO good after the first week that I know it’s worth it. The memory of that good feeling is what keeps me coming back!

Avatar for Shoshanna Egbert
Shoshanna Egbert
11.20.2021
Autumn Cleanse

It really works!!!

I am really excited with the results I got from this cleanse. My main goal was to lower my blood sugars. It exceeded my expectations. To know that I have the ability to do this without medication makes me so happy. I didn’t realize how bad I felt, then in week 2 my energy levels soared and I feel wonderful. I will continue to eat plant based. The recipes were delicious. Thank you to Jen and the entire Simple Green Smoothies staff and all the rawkstars on Facebook for all your support and advice. You will see me again. Rawk on baby!

Avatar for Patty
Patty
11.20.2021
Autumn Cleanse

Change is an amazing thing to embrace

I went back and forth over and over regarding joining the Autumn Cleanse. I’ve never done a cleanse before but knew I needed a drastic reset. I made myself pull the trigger and not look back — I’m so glad I did! Before the cleanse I struggled to find energy, was bloated, lost my drive and my passion for life seemed like a fleeting thought, and my weight was on a slow and steady rise. With the cleanse I was forced to focus on myself, not my work which had taken over. I found my passion for cooking again and am shocked to say I like plant‑based cooking! I never thought I would say that, coming from a meat‑and‑potatoes family. I discovered along the journey of the cleanse that my taste buds came alive. I had no idea I had become numb in so many areas! I’m so grateful for the encouragement with this group. I am encouraged to keep up with this lifestyle — no going back 🙂

Avatar for Krista Hannacker
Krista Hannacker
11.20.2021
Autumn Cleanse

Do this cleanse!

My life and health have been completely changed by this cleanse and plant-based recipes! I’ve been a Type 2 diabetic for over 20 years and insulin dependent since 2016 due to losing 1/3 of my pancreas from cancer surgery. As I’ve gotten older, my glucose kept rising even though I was careful about what I ate. Nothing I did seemed to work well so this led me to try Simple Green Smoothies. I first did the Ten Day Soup Challenge and my numbers started to drop. Then I strictly followed the 21 Day Autumn Cleanse. In week one, I was able to stop taking my lunch fast-acting insulin. As I near the end of week three, I no longer take any of my three mealtime insulin shots! My glucose numbers are all in the normal range. My dietician is astounded by my new numbers. I feel better and I’ve lost 15 pounds. I will continue following Simple Green Smoothies because the recipes are full of flavor and easy to prepare! The support I have received from the administrators of Simple Green Smoothies is phenomenal because they are quick to respond anytime I have e-mailed them with a question. I’m looking forward to learning more and more about plant-based eating as I continue in this new path in my life.

Avatar for Suellyn Rieckelman
Suellyn Rieckelman
11.20.2021
Autumn Cleanse

Great Experience

The cleanse was a great experience and a lot more challenging than I anticipated, but I persevered. The variety was good and the majority of the recipes were quite tasty. The weekly menus and shopping lists were very helpful. My usual diet is pretty healthy consisting of mainly home cooked meals that include a variety of fruits and vegetables, low fat proteins (mainly fish & chicken), limited processed foods, limited caffeine, and limited processed sugars. Restaurant meals are a rare occasional treat. With a new appreciation for even cleaner eating, my goal going forward is to integrate at least 2-3 vegan days each week incorporating these wonderful recipes on a regular basis. I also plan to do additional cleanses in the future; the detoxify benefits are wonderful. Being a country girl from the beef state, I have to admit though, I sure missed homemade sourdough bread and animal protein 😃. Thanks for all the great support you provided throughout the process.

Avatar for Marla Musfelt
Marla Musfelt
11.20.2021
Autumn Cleanse

One of my favorite cleanses

This is one of my favorites. Pretty much loved everything in the meal plan. This time I customized the meals to fit my needs. Love that. Well worth the work put into it. Generally feel so much better and discover new recipes I fall in love with is a bonus!

Avatar for Amy D
Amy D
11.19.2021
Autumn Cleanse

Just the thing I needed!!!

Covid threw me off of my game. I lost my commitment to whole food plant-based diet, training for my obstacle course races(well really working out in general), and gained a lot of weight. I have attempted to redirect myself throughout this pandemic but I have always fallen back into bad habits. One of my attempts was rawktheyear recipes, which was why I ended up getting the email for this cleanse. I was hesitant but knew I needed the structure and the fact that this came with a meal plan, recipes, shopping lists, and prep tips was huge for me. It took away the excuses I might have made to not do this, or keep up with it. I was able to stick with this and it was because of the structure of the cleanse, and the ability to eat more if I needed to. Week one rocked my world in a natural disaster type of way lol. I had withdrawals and realized just how addicted to caffeine and sugar I really was. It was eye-opening. Week two the withdrawals were gone and I lost quite a bit of weight. I enjoyed the lightness of the meals. I had the energy to work out and the clean foods helped me to quickly recover from the workouts so the next day I could go again. By the end of the week, I was 7 lbs down total for the cleanse. Week three, and I have lost even more weight and Irgy, even on the days I didn’t get the greatest sleep. Dandy blend find myself looking forward to keeping up my rediscovered love for a whole food plant-based diet and working out. I feel lighter, the bloating is gone, my digestion is more regular, have more energy, my skin is clearer, I feel confident in containuing to be whole food plant-based, and I feel better overall. This was one of the best things that I could have done for myself and I am grateful for this experience.

Avatar for Ashley Thompson
Ashley Thompson
11.19.2021
Autumn Cleanse

Fresh Start

This cleanse provided the roadmap to healthier eating patterns. We prepared new recipes that we would never have thought to try if they weren’t on the meal plan. Now we have healthier options to replace some of our usual meals and new dishes to add to the rotation. We lost weight in the process without trying. Highly recommend doing one of the 21‑day cleanses.

Avatar for Louise Elam
Louise Elam
11.19.2021
Autumn Cleanse

Natural cleansing!

I enjoyed this cleanse! I learned how to cook healthy meals with whole fruits and vegetables. I was getting into a rut with my eating habits. I included veggies but they would always be bland. The cleanse provided me with new healthy ideas! I am glad I came across this cleanse and Jen! I lost 5 pounds too! Woo hoo!

Avatar for Wendy Lynch
Wendy Lynch
11.19.2021
Autumn Cleanse

the cleanse does it again

I’ve been with SGS since 2015, having gone through multiple iterations of Thrive, 21 day, 30-day smoothies – you name it, I’ve been there. I can tell how much Jen loves the community and made it better each time. Once again, the cleanse has made me leaner, more focused, and more energized. I’ve done multiple cleanses and this one remains not only my #1 favorite cleanse but the only one I recommend to family and friends.

Avatar for Katherine Barrett Ryan
Katherine Barrett Ryan
11.19.2021
Autumn Cleanse

Amazing!

This has been an amazing experience! I feel so much better eating real food. I was really surprised how filling all of the meals are. I expected to be hungry for 21 days, but I never felt that way. I have also learned some strategies about how to create my own smoothies and meals. I was surprised how accomplished and empowered I felt afterwards too. I did it. I stuck with and it was so worth it! I also lost 11 pounds which is pretty great. I recommend this cleanse to everyone I know!

Avatar for Emma Finley
Emma Finley
11.19.2021
Autumn Cleanse

Great Challenge and Delicious Foods!

I signed up for this just to see what would change if I did. I didn’t expect to be able to quit drinking so much coffee, to wake up not feeling groggy, or to lose 7lbs, but all those things happened. The recipes and shopping lists give enough structure to the cleanse, so that it doesn’t feel like too much work. I was almost never tempted to stray because everything was so satisfying.

Avatar for Dana Broadbent
Dana Broadbent
11.19.2021
Autumn Cleanse

This was my first cleanse of any sort. As a small farmer and gardener I think of myself as a pretty healthy eater, but I felt a need to reset and let go of some habits that may not serve me as well as I’d like them to (ahem, chocolate). I was intrigued by this opportunity to cleanse with actual food and encouraged when my husband agreed to do it with me. Honestly I’m not sure if I would have done it on my own. Jen was a vibrant cheerleader who is clearly passionate about what she does; the recipes were relatively easy, well‑organized and there was lots of helpful info and support in the FB group. I will add a handful of these to my repertoire — who knew you could make taco “meat” with walnuts? Not me. As a woman heading into menopause I was concerned the cleanse diet wasn’t providing me with enough absorbable iron and calcium, and I was curious why there were no fermented foods and only small amounts of optional fermented dairy in the cleanse. Unfortunately the acid reflux I started getting last year and managed to shed came back during the cleanse, likely due to all the citrus and the morning lemon tonic. Something to keep in mind is offering options for people with GERD to work around things like tomatoes, spicy food and citrus. By week three I felt comfortable making my own workarounds and I do feel empowered to start 21 days of other things in my life. Thanks!

Avatar for Keren Tischler
Keren Tischler
11.19.2021
Autumn Cleanse

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