Rawk the Year
Meal Planner
Enjoy a new plant-based meal plan every week, with high-fiber recipes that keep you full, satisfied, and getting results naturally. Dinner’s decided all week, groceries are one tap away, and you’ll get daily smoothie ideas, 750+ ad-free recipes, live coaching calls, and a community of women cheering you on.
You’re never alone with Rawk the Year
Your whole week, planned in minutes
Every Thursday a new week lands in your planner — smoothies, snacks and dinners already decided. Swap anything you like, and the grocery list keeps up.
Step 1
Your plan shows up
The 5 p.m. panic that ends in takeout is over. Every meal is decided before the week starts, so you eat what gets results — not whatever is fastest.
Step 2
Make it yours in seconds
One dinner, not three. Swap anything your family won’t touch in a click, so you stay on plan without cooking a second meal every night.
Step 3
Shop once, done
One trip, one list, nothing wilting in the drawer. You stop buying food you never use, and the week you planned is the week you actually eat.
Step 4
Prep once on Sunday
An hour on Sunday and weeknights look after themselves. When the food is ready, “I’ll start again Monday” never gets its chance.
recipes in
You don’t need more willpower.
You need a rawkstar crew.
How many times have you started strong and quietly fizzled by week three? That was never a willpower problem — you were doing it alone, on top of everything else you carry. And inside, it’s one calm place to focus on eating better — no ads, no endless scrolling, no decisions left to make at 5 p.m.
Live challenges
Salad, soup, hydration, a 5-day mini reset. Short, doable, with prizes — a lot easier to stick to than “being good”.
A private community
Real women in every season of life, swapping honest tips and celebrating each other’s wins.
Live coaching calls
Welcome calls, Sip + Chats, sleep workshops. Real guidance for week two, when the chip craving comes in hot.
Seasonal resets, discounted
Members get my 21-Day Cleanse programs for $79 instead of $388 — a fresh start four times a year.
“Rawk the Year provides the accountability and support I need to curb cravings and keep making healthy choices.”
— Jennifer Alexander
Over 5,000 women
have joined Rawk the Year
★★★★★In 8 months, I’ve lost 45 lbs and continue to make healthy choices for myself! Rawk the Year gives me the accountability and long-term support I need to get results and maintain them.
Shannon Bryck
★★★★★My energy levels have soared with the smoothies and meals. I’ve found foods to fuel my passions — I’ve run across the Grand Canyon and taken hiking trips I never imagined I could do. I’m more active now than I was a decade ago.
Kavli Kukreja
★★★★★Menopause wreaked havoc on my weight. Having weekly meal plans as a guide helped me lose 37 pounds in 9 months. Green smoothies, meals and snacks — everything I needed to regain my optimum weight and feel great.
Beverly Doucette
★★★★★I’m more fit, energetic and I’ve lost weight too. I love cooking, so trying all these new foods has created a whole new world for me.
Wendy Rogge
★★★★★Rawk the Year provides the accountability and support I need to curb cravings and keep making healthy choices. The recipes are absolutely amazing. I have not been disappointed.
Jennifer Alexander
★★★★★I’m convinced that plant-based foods help my mind and body operate on a higher plane. I like how the plans are prepared ahead, so I can customize them and still get a grocery list.
Sandra Melanson-Aussem
★★★★★I truly enjoy the community, the recipes and the positive energy. Rawk the Year makes it so easy to eat clean and healthy.
Lori L.Rawk the Year is for you if…
If two or three of these sound like your week, you’re exactly who I built this for.
You’ve fed everyone else
For years. Now you’re ready for meals that take care of you for a change.
More energy, fewer cravings
Without blowing up your whole life to get them.
Done with the 5 p.m. stare
And the “what’s for dinner” question that never stops coming.
A plan that’s already made
A grocery list that writes itself sounds like relief — not one more thing to manage.
You’re tired of doing it alone
Challenges, coaching calls and a crew of women who get it. Willpower was never the missing piece.
Progress over perfect
You’ve quit “being good” before. Green smoothies and Taco Bell can coexist.
What’s included
Everything you get, every week
One membership covers the weekly plan, the recipes, the grocery list, prep guides and the crew that keeps you going. RSVP for live group coaching calls and wellness workshops to go farther.
Start today and enjoy a full week inside the planner before you pay anything — the recipes, the grocery list, the community.
Try it risk-free
Free 7-day trial
If it is not for you, cancel in a click and you are not charged.
Rawk the Year Meal Planner
Your whole week, planned — all year long
- A new done-for-you meal plan each week$249 value
- 750+ tested plant-based recipesincluded
- Auto-generated grocery listsincluded
- Live seasonal challenge support$250 value
- Live coaching calls + workshops$250 value
- Private support community$250 value
- Bonus: cookbook eBook collection$347 value
- Member pricing on 21-Day Cleansesperk
A note from Jen
Hi — I’m Jen
Fifteen years ago I was a stay-at-home mom with a sick toddler and a grocery budget that came from WIC. I started making green smoothies because I couldn’t afford to get sick — and they changed everything.
My dad taught me to chase your dreams now, not later. My mom taught me the other half: take care of your body, it’s the only one you get.
After losing him I stopped living either lesson for a while, until I got tired of not knowing the girl in the mirror. So I went back to my own meal plans and committed the way I ask you to. That is all Rawk the Year is — the thing that worked for me, handed to you with a crew behind it.
And I still use it exactly that way. A daily smoothie anchors my day. The 21-Day Cleanse resets me each season; Rawk the Year is what holds the line in between — the week after a vacation, the stretch where I have quietly drifted, the rut I cannot think my way out of.
I don’t start over. I open the plan, say hi in the support group…and the momentum comes back.
– Jen Hansard, creator of Simple Green Smoothies
Over 5,000 women since 2015
Ready to stop the 5 p.m. scramble?
Smoothies every morning. Dinner handled. A community cheering you on. No other meal planner puts all three together — and gets results.
FAQs
Free recipes are everywhere (just browse my recipe index)— the hard part is actually making them. What you’re actually paying for isn’t just recipes — it’s creating a healthy ecosystem in your kitchen and getting your evenings back. It’s not standing in the kitchen at 5:30 wondering what to make. It’s the accountability of a community that’s rooting for you instead of doing this alone. I’ll be honest with you: if all you wanted was a stack of recipes, you could find those for free in exchange for battling pop-up ads and 12 Pinterest tabs with AI-generated recipes.
Every recipe in Rawk the Year is tested in my own kitchen before it ever makes it into your plan, so you’re not gambling on a recipe with three reviews and a photo that doesn’t match what actually shows up on your plate. No ads interrupting your scroll, no life-story before you get to the ingredients, no pop-ups. Just the plan, the recipe, and the grocery list, ready when you need them. But recipes alone don’t change how you eat — a system does. The live community does. That’s what you’re paying for.
Absolutely. Around here, plant-based just means plants come first, not that meat and dairy are banned forever. Plenty of rawkstars add grilled chicken, ground turkey, or a scoop of cheddar to their plan and still lean on RTY for the plant-forward foundation — the recipes, the structure, the grocery list.
You don’t have to overhaul your whole diet overnight to see this work for you. Start by adding more plants where you already eat — a daily smoothie, a plant-based dinner a few nights a week — and build from there at your own pace. This isn’t an all-or-nothing club. It’s just a really good system for eating more plants than you probably are right now, however you want to layer that into your life.
Totally fair — and here’s the good news: Rawk the Year works just as well as a smoothie-only meal planner. You’re not required to use the full meal plan if that’s not what you’re looking for. With 150+ smoothie recipes in the library, you can build a custom plan that’s smoothies only — pick your favorites, set your week, and get an auto-generated grocery list for just those ingredients. The most important meal of the day, covered with almost no effort. If you ever want to add snacks or dinners down the road, that flexibility’s there too — but it’s entirely optional.
Great question — and honestly, one of the biggest myths about plant-based eating. Yes — every recipe shows macros, and the 750+ recipe library leans on naturally protein-rich staples like tofu, lentils, legumes, nuts, and seeds. You can always boost smoothies with your favorite protein powder, add grilled chicken to a veggie bowl, or eat Greek yogurt in your blueberry parfait. We set the plant-based foundation — you build off it. Whether you’re training for a race, chasing kids around, or just want to feel strong and satisfied, the planner does the heavy lifting for you. No spreadsheets, no guesswork — just real food that actually fuels you.
No worries — the planner flexes with you, not the other way around. Most recipes skip meat, dairy, and gluten already, and anything else is an easy swap: allergic to nuts? Swap almond butter for sunflower butter. Don’t love mango? Trade it for peach, or whatever’s actually in your fridge. Cooking for a family that wants chicken or cheese in the mix? Add it in — this isn’t an all-or-nothing system.You can even set your preferences right in your profile, and the planner adjusts around them automatically. Flexibility isn’t a workaround here — it’s the whole reason this actually sticks long-term.
Absolutely. The foundation of every recipe is dairy-free, free of animal products, and gluten-free. Are there exceptions? Yes — but 95% of recipes already meet vegan criteria, and the rest can be modified in seconds. Swap honey for maple syrup, use a flax egg instead of a regular egg, and you’re set. This planner was built vegan-first — you’re not the exception here, you’re who we built it for.
Of course — you get to define what plant-based looks like for you. Around here, plant-based just means plants come first, then the rest. Some rawkstars include eggs, grilled chicken, cheddar cheese, and more while still keeping most of their plate plant-focused. The meal planner gives you that strong plant-based foundation, and you build from there in whatever way fits your goals, your lifestyle, and what you actually believe in.
A brand-new, done-for-you meal plan drops every single Thursday—ready to kick off your weekend grocery run or Sunday prep session. Each plan includes fresh plant-based recipes for smoothies, snacks, and dinners that keep your week simple, nourishing, and totally doable. Prefer to do your own thing? You can also create a custom plan anytime with just a click. Tap the “+ Create New Plan” button and mix and match your favorite recipes from our library of 750+ options. Whether you follow the weekly plan or build your own, you’ll always have healthy, delicious meals waiting for you.
Because a one-time purchase gets stale, and I never wanted RTY to be something you use twice and forget about. We’re constantly building on it: new recipes added regularly, new meal plans every week, live seasonal challenges (we’ve got one running right now), live coaching calls, and cooking classes that rotate through the year so each season feels fresh instead of repetitive. A membership means you’re never stuck with the same 50 recipes on a loop — you’re getting a system that keeps growing right alongside you.
Each week you’ll get a brand-new plan with 8 recipes (3 main meals, 2 snacks, and 7 days of smoothies)—all designed to be easy to prep and fuel an active, balanced lifestyle without overwhelming your schedule. The smoothies will repeat throughout the week to make sure you start each day energized and nourished. You’ll also get a grocery list and the freedom to swap or add recipes from our growing library of 750+ fan favorites. It’s flexible, practical, and delicious (no boring salads here).
We don’t offer refunds, yet we can offer you a 7-day trial. You’ll have access to everything inside the Meal Planner to make sure this is what you want before paying a dime.
Reviews
What members say after a year of dinners handled.
It changed me…
Favorite part is the meal planning, why? Because I can choose the healthy meals that I have for the week. It changed me in a way that I see meal planning as a way of life and feel the difference between eating unhealthy foods and healthy foods.
Such a time saver!
I was a part of the SGS community, having the smoothies, and doing the cleanses. But Rawk the Year has definitely helped me organise the meal planning. Having all the recipes in one place is really such a time saver. Before, I used to store and organise the SGS recipes in Onenote :). My favorite part about Rawk the Year most of all: the delicious recipes. The ease of meal planning, the shopping lists.
I am paying more attention to what I eat, and planning a lot more. We used to just figure out what to eat for dinner each night at 5 pm, and then if we had nothing good and easy to prepare, we’d end up sending out for pizza or doing something very simple. Since joining Rawk the Year, I have been much more organized in my meal planning. Also – probably about 90% of my time (and money) at the grocery store is spent in the produce section, which is a huge shift for me!
I am incorporating more vegan meals each week. I have lost a little weight. Due to my schedule I haven’t been able to participate in many of the recent challenges. I have been trying some of the suggested meals and snacks. When I think about Rawk the Year, I often wished that I knew about the community and the vegan meals while my brother and I were caregivers. She was a picky eater. I struggled to try and fix healthy meals for her. I believe a lot of the meals and snacks and maybe some of the smoothies would have helped some of her health concerns. My favorite part is the encouragement from the community. I enjoy seeing everyone’s posts of their smoothies, snacks and meals. I like the app and the weekly meal plans. I like that you can substitute items or create your own meals plan. You have the option to print the plan out or save it to your computer. I love the helpful suggestions on where to find items in the store as well as substituting items that you may not like very well! You have the freedom to make it your own.
I’m taking the time for myself. What helped was the 7 day cleanse. I actually tried preparing the foods and drinks. I have stopped dri inking coffee in the morning and it’s the detox from for me. Hot water ginger, turmeric with the rest of the stuff are my favorite morning drink now. I’m taking baby steps but doing more.
I have so many “go to” plant based meal options which are delicious and make weekly meal planning a breeze. There’s no need to spend hours searching for healthy recipes! I’ve got time now to work out six days a week and to pursue my hobbies. My energy is soaring and I feel amazing!
I am more conscious about what I eat. I have always been concerned about my health and well-being. But now I have some direction from people who have a purpose. A lot of people eat to live. And other people live to eat. I would like to be the former.
Rawk the Year has given my family such a different, great way to eat delicious food. I love that we can make snacks for our kids that are nutritious and fun to make. Before Rawk the Year I spent so much time looking through cookbooks and Pinterest to create a meal plan and it was exhausting! Now I can go one place, grab what I want, then shop my kitchen before I head to the store… and I don’t have to hand write a shopping list anymore! It’s a serious time saver.
Since joining Rawk the Year, I eat differently and I’m a work in progress. I am working to lose weight and be more active. It is nice to see in the group people talking about their struggles and their wins as it helps in motivation.
At first, I thought it was just another “ food group” but I’ve been proven VERY WRONG! Not so… it’s so so much more than that. My favorite part is the camaraderie of all the people that make up this group! It’s like having hundreds of amazing friends all supporting each other through food struggles, life struggles and so much more!! I believe I’m the same person I was before joining, but have learned to be open to making new choices, and trying recipes that I’d never try, did, and surprised myself!! And now several of them are biweekly if not weekly!!
I’m still down 20lbs woo-hoo (& husband down more than that!). I just feel better physically and mentally when fueling my body with better meals and tons more fruits & veg than I had been eating. My cholesterol #s are also down. I’ve learned to cook in a new way with tons of new healthy ingredients. I feel like I am starting my retirement on the right foot, by taking care of my most important asset – my health.
It has me so focused on fueling my body with plants, everyday. I feel my mind is more clear, my skin is amazing, and I think about my healthy food choices and plan for them. Before joining Rawk the Year, I had participated in Jen’s 30 day green smoothie challenge. By doing so, I began incorporating green smoothies into my everyday. I have followed that almost daily for 10 years. A couple years ago, I was debating trying the 21 day cleanse. It took me awhile to determine if I was willing to commit, but when I did, I realized it was the best decision. I don’t look back, just forward on how I can continue to be a part of this amazing community. The community, accountability, and most of all Jen and her amazing team provide all the details from grocery lists and recipes to prep ideas and meal plans which to me is so significant. It keeps the guesswork and planning out of it for me and I simply have to execute the plan! Now, I’m focused on fueling my body with plants, every day. I feel my mind is more clear, my skin is amazing, and I think about my healthy food choices and plan for them.
I feel more confident about my future. As I’ve grown older, I’ve become more cognizant of the need to take care of all of me – mind, body and spirit. Rawk the Year touches on all of those facets. 14 months ago, I gave up alcohol. I told myself that I deserved chocolate and sugar – NOT TRUE! Well, maybe a little true. But, what should have been a temporary misdirection turned into 13 months. With the Winter reset, I quit sugar, processed foods, chocolate, cut down on caffeine, and I don’t eat much meat. I’ll eat those occasionally, but it will be the exception, not the rule. I have so many favorite parts of Rawk the Year. In no particular order: I’ve discovered I liked foods that I never would have tried before. The recipes are delicious. I’ve lost weight. It’s starting to show in the way my clothes fit, which is great. It’s still a work in progress, but the scale is going the right way. The weight loss is a byproduct, it’s coming off because I’m eating healthier. I’ve broken up with sugar. Sugar and I had a tight relationship for a while, but I kicked it to the curb. Not eating sugar has helped me control my appetite so I’m not starving every few hours or less. And, when I am hungry, I reach for a healthy snack, like roasted almonds. The challenges and cleanses. I always learn from them. The support. Any time I have a question, I can send an email and get a kind, compassionate, supportive and helpful response. Now, I feel more confident about my future. As I’ve grown older, I’ve become more cognizant of the need to take care of all of me – mind, body and spirit. Rawk the Year touches on all of those facets.
Rawk the Year has made me think about eating a variety of healthy plant-based foods. I ate too much refined sugar before joining and had to cut that back drastically. I like that there are options to satisfy my sweet tooth that use natural sweeteners or whole fruits. My favorite thing about Rawk the Year is that only 3 days of meal suggestions are given and Jen and the Rawkstar team promote being flexible. I feel good about making small changes. I don’t feel an all-or-nothing pressure. There are great recipes and I have tried new things.
Rawk the Year has kept my weight and overall health and check the past two years. It’s been a very stressful time for me and my family and I know I like to eat when I’m stressed. Rock the year has kept me from going too far off the rails, and also invited me back in with the seasonal cleanses and live events. Before joining I was yo-yoing between cleanses and eating Taco Bell in fast food. Now I feel like I am more of a seasonal eater, and I understand the rhythms of my body and health style, and feel in control every single day.
